Brand Protection Strategy Summit 2015 Summit Agenda | Page 11

Breakout Session Descriptions Wednesday, October 8 2:00 P.M.-2:45 P.M. Food Safety and Defense Issues Roundtable This roundtable will discuss food safety and defense issues as they relate to product counterfeiting both from the industry and government perspective. Darrell Donahue, John Dowd B113/121 Approaches to Risk Assessment Roundtable This roundtable will discuss risk assessment strategies, comparison of strengths/weaknesses of alternative strategies, and suggestions of practical ways brand owners can increase the effectiveness of counterfeiting risk assessments. Jay Kennedy, David Vargas B106/107 Legal Issues in Brand Protection This roundtable will discuss current legal issues in brand protection. Barbara Toop B120 Developments in Engineering and Technology This roundtable will discuss product identification technologies, tracking technologies, new developments: pattern recognition, data science; new engineering departments: Computational Mathematics, Science, and Engineering; Biomedical Engineering. John Verboncoeur B119 7