BioVoice News November 2017 Issue 6 Volume 2 | Page 28

bio chat “We were the pioneers for online diagnostics in the country” Founded in February 2015, the Healthians.com based out of Delhi NCR, is fast emerging as one of North India’s largest online health diagnostic services provider. The brand is presently targeting patients in the 25 to 55 age bracket, living a sedentary lifestyle. In an exclusive interaction with the BioVoice News, Mr Deepak Sahni, Founder and CEO of Healthians.com shared his views on the company’s operations, challenges, opportunities and much more BY RAHUL KOUL What was the idea behind founding Healthians and the journey so far? The idea of home-based pathology testing crystallised in April 2014, after my 14-year exposure (direct and indirect) to healthcare services. In 2006-08 in my personal 28 BioVoiceNews | November 2017 capacity, I had represented India in the USA, pitching the country as an ideal medical tourism destination. An association was created, and I helped individual hospitals set up their international patient departments, and in making a sound digital presence. It is during this period that I realised that unlike the US hospitals, Indian hospitals do not offer alternative therapies to their patients and have a single business-focused approach. All research, marketing and solutions are focused on the sick or the 'sickness industry' and post-disease phase, wherein the cost, efforts