BIG LIFE Magazine BIG LIFE Magazine Edition N°17 - May 19 - Page 27

con los característicos anillos de la marca. Desde entonces hemos visto al actor llevando las prendas icónicas de la casa, acompañadas siempre con los accesorios que han hecho de Bvlgari una de las mar- cas más reconocidas en todo el mundo. Jugando con los conceptos tradicionales de la casa relojera, Mario Casas ha hecho gala de una seguridad y gracia que nos re- cuerdan al dolce far niente con el cual los italianos siempre nos han inspirado, y que le permiten representar con soltura los dos modelos más elegantes de la relojería. MARIO CASAS ENCARNA A LA PERFECCIÓN ESA ALEGRÍA DE VIVIR QUE BVLGARI TRANSMITE DESDE 1884 EN CADA UNA DE SUS CREACIONES. Mario Casas embodies to perfection the joie de vivre Bvlgari projects in all its creations since 1884 the Spanish actor are high: Bvlgari´s Octo Finissimo watch holds five world records as the finest watch, always at the vanguard of innovation and technology in Italian watchmaking. Meanwhile, the Bzero1 has become the brand´s most iconic model in less than two decades. Its design is inspired by the Roman Coliseum, a symbol of the Roman Empire and modern Italy. With two of the most renowned watchmaking firms in Italy, Bvlgari affirms – and with reason – Casas´ “natural and carefree energy, as well as his bold and serene attitude”, is the perfect embodiment of the brand´s Roman spirit. Thus, the campaign´s first images show a relaxed Mario Casas wearing a simple white shirt and sophisticated watch matching Bvlgari´s iconic rings. Since, we have seen the actor wearing the Maison´s iconic pieces along with the accessories that have made of Bvlgari one of the best-known brands worldwide. Playing with the traditional concepts of the watchmaking firm, Mario Casas has displayed a security and grace that reminds us of the “dolce far niente” Italians have always inspired us with and allow him to represent the two most elegant watch models with ease. 25