BIG LIFE Magazine BIG LIFE Magazine Edition N°14 - February 19 | Page 36

big life dossier > watches PANERA panerai their models are modern and innovative, but panerai still means a trip back in time to the heart of florence itself in the heart of its international clientele. > The Past, present and future are a source 32 of inspiration for Panerai, the Italian watchmaking firm with international renown. Since its foundation in 1860 in Florence, it has set the highest standards for Italian design and manufacturing. The development of sub- mersible technologies took the firm to success in 1935 when the Italian Navy commissioned a watch for sub- mariners´ incursions during the war. The result, the Ra- diomir, became the first and best military diving watch