BellTime Magazine Spring 2018 BellTime 9-5 - Page 21

On Wednesday 10th January 2018 the Central Statistics Office (CSO) unveiled its new visual identity. Developed in consultation with staff and informed by previous research amongst target user groups, the theme of our new logo combines the initials CSO with a % sign in a Celtic knot interlace, to reflect our role in producing data and insight for Ireland. Maria Hurley, Assistant Director General, Central Statistics Office, presenting the CSO Open Data Award to Claire Gregg, Loreto College, Dublin Commenting on the decision to create a new visual identity for the CSO, Pádraig Dalton, Director General said: BT Young Scientist and Technology Exhibition “In the 25 years since our previous logo was developed, the world has moved from the printed page to an open fluid digital environment where more and more people have access to data. As a result of this digital revolution, there is a growing onus on us to not only address the needs of the expert user, but to also empower the citizen with independent and trustworthy information. Over the last twelve months we have focused on making statistical sources more accessible and relevant by improving our use of infographics, video and interactive tools, and by developing new statistical products specifically designed to address knowledge gaps for decision makers. The development of a new visual identity is an extension of this strategic objective which centres on turning data into knowledge and insight for all. Our new identity reflects a modern and accessible approach to communicating and delivering Official Statistics, whilst still reflecting our important role in providing vital independent and objective data to support decision-making for Government, businesses and the research community.” 40 The first unveiling of the new logo took place at the BT Young Scientist Exhibition in the RDS on Thursday 11th January. Every year the CSO sponsors an award at the BTYSTE Exhibition. This year’s recipient of the CSO Award for Open Data was Claire Gregg, Loreto College, Dublin for her project "An Analysis of the Housing Shortage in Ireland using Agent-Based Modelling" in the Social & Behavioural Sciences, Intermediate Individual Category. The CSO congratulates Claire on her well- deserved win. Our recently launched “Baby Names App” was in great demand at the exhibition, as was our “Wellbeing of the Nation” publication. The CSO stand was very popular at the expo and we had the opportunity to showcase our many other statistical products over the course of the 3 days. http://www.cso.ie/en/interactivezone/visualisationtools /babynamesofireland/ 41