Absa embarks on a
digital drive
Streamlined solutions to streamline banking for its clients, writes Samantha Perry
Absa is currently piloting an instant account-opening process, which allows its branch consultants to open a cheque account for
customers in a matter of minutes, directly from a tablet device
A
bsa Bank has embarked on a project to digitise its
banking processes – simplifying and streamlining
banking functionality in a bid to make things easier and
faster for both staff and customers.
Absa’s drive to digital was announced to press in
early April. Arrie Rautenbach, Absa Head of Retail Banking, said at
the launch that the bank was in the final phase of refining its operating
model.
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BANKER SA
“Over the last few months we have optimised our branch processes
to move towards a paperless environment, and save our customers and
our colleagues time and make their lives easier,” he said in a statement
issued at the time.
“Consumers increasingly demand an end-to-end experience and
greater consistency when accessing their bank accounts remotely via
their mobile, an ATM, their PC or even their iPad.
“New-generation customers like to manage their banking portfolio,
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2014/06/24 1:48 PM