Bulletin 2017-2018 BUI 2016 | Page 123

ICM 362 Advanced Drawing/Illustration (3 credits) Prerequisite: ICM 112 This course continues and expands on topics covered in ICM 112. This is an advanced course in illustrating and drawing using an advertising framework. Through assignments based on actual projects, students becom e familiar with the art director-client-illustrator relationship and how it affects the evolution of their work creatively and technically. This course is aimed at developing personal style and finished drawings for illustration. Assignments take a tutorial approach to identify and nurture elements that make each student’s work unique. ICM 363 Advanced Digital Photography (3 credits) Prerequisite: ICM 322 This course continues and expands on topics covered in ICM 322. This course, targeted to advanced photography students, emphasizes the philosophical and technical relationship between the camera and the computer. Students are expected to mesh their personal aesthetic with the multitude of possibilities available in electronic media. Appropriate presentation, software options and sequencing of imagery are stressed, along with historical examples that provide background for understanding this new medium. ICM 411 Video Communication (3 credits) Prerequisite: ICM 212, ICM 224 An introduction to the theories and techniques of video production as used for broadcast, business and new media. Students study and practice scriptwriting, image creation and editing techniques for effective communication messages. ICM 421 Senior Project (3 credits) Prerequisite: A Minimum of two Major Requirement courses To gain employment in the field of design, a designer needs to present a portfolio of their work. In today’s market, that portfolio can run the gamut from a traditional designer’s “book” to an interactive web site or CD-ROM or a video demo reel. In this class, students define and develop a body of work under the guidance of faculty. Emphasis is on presentation, editing, and organization of a personal portfolio. ICM 431 Information Design and Usability (3 credits) This course explores user-centered design processes. It offers a broad perspective that emphasizes how user research and prototype assessment can be integrated into different phases of the design process. Usability testing is also covered. The hands-on step-by-step discussion of test design is augmented by a discussion of current theory and strategy. BANGKOK UNIVERSITY INTERNATIONAL COLLEGE 121