How to
Brand
Your Party
Like a Boss
by Megan Chytraus
W
ith the world of Pinterest came the
addition of over the top parties with an
endless supply of ideas! While this is a
party lover’s dream, it often leaves us wondering
how to make our version of those ideas stand out.
Well branding is a sure way to do just that!
I always tell my clients that it’s the littlest details
that make the biggest impact and this is no different. Developing a brand for your event will not
only give you the opportunity to go detail crazy,
but it also will create a consistency throughout the
whole affair. And consistency, friends, is what provides the overall wow factor and gets you noticed!
Below are five things you can do to create the perfect branding for your next party!
1. Scheme it
Choose a color palette, the fonts, theme and any
patterns or textures that you would like to serve as
the base of your design.
Really want to personalize it? Create a logo! Then
make yourself a promise that you will NOT deviate
from these choices! Use them on the invitations,
any signage, print materials, or media at your
event.
2. Make a statement with your invitation!
Think of Your invitation as the first impression.
What’s the rule of first impressions? They will stick
with you! You need to use this opportunity to intrigue your guests and make them want to come!
Don’t stop at the invitation design, design the envelope too! Calligraphy is hot right now! Not sure
about your handwriting skills? Design something
digital and feed the envelopes through your printer. Whatever you do, make it a piece of mail that
stands out from the other things in their mailbox
and gets them excited to open it.
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