L
et’s face it, there is a plethora
of great and not so great ad-
vice out there about creating
online courses and I, for one, love
creating and re-imagining online
education. When you are brand
new to the online space or even
a seasoned professional, an on-
line course may be your holy grail
to passive online income. Can you
say do the work once and sell your
course hundreds or thousands of
times? Heck yeah!
But they’re a lot of things you really
don’t know until you start building
your online course. Things that, if
you have not considered or even
thought about them before you
even start the creation process
can leave you tired, confused and
down right stressed.
1. Setting Realistic and Achievable
Goals.
2. Always be Laser Focused on the
Things That Have the Highest Pri-
ority.
It’s okay to plan, really it’s okay.
Sometimes we get so caught up
in adrenaline that we start creating
our courses, full guns blazing, but
never really sit down and think ev-
erything through.
Remember the 80/20 rule. This
states that 20 percent of the work
you do produces 80 percent of
the results. So, if you find your-
self working too much and too
hard, remember to work smarter
not harder. That’s the name of the
game being an online course cre-
ator. You owe it to yourself and to
your audience to stay sane through
the entire process. Planning and
good ol’ sheet and paper will save
you hours of busy work in the end.
3. Do What You Love.
It sounds so simple right? Do what
you love and the money will fol-
low. It’s simple but it’s true and it’s
easy to lose your ‘why’ in the pro-
cess of course creation.
Find a course topic that you are
passionate about, instead of one
that just makes money. Yes, pas-
sive income is great but if you hate
the process then you will hate the
outcome and that will always leave
you unsatisfied. When you are
creating something you love and
that is also in demand, the money
will come and it will feel good.
Impostor Syndrome is in full effect
online, keeping close to your core
values and your why will be the
key to playing the long game when
it comes to online course creation
and online business.
4. Be True to You and Identify Your
Strengths and Weaknesses.
Yes, it’s exciting when you start
creating a course. Courses are fun
and really get your creative juic-
es flowing but I can’t stress this
enough. Learn about SMART goal
setting, which stands for Specific,
Measurable, Attainable, Relevant,
and Time bound. This means that
you want goals that are realistic
within a particular timetable and
deadline.
I cannot tell you how many times
I thought to myself “Oh I’ll create
a new course about Online Busi-
ness Professionalism, my stu-
dents will love it, I should have it
all researched, designed, recorded
and loaded up in my membership
plugin in about six-weeks”, yeah, if
I want to live off of fast food and
sink water for the next six weeks.
Remember, the time frame does
really matter, just do not forget
that you have a life.
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