Badassery Magazine Issue 7 December - Page 41

from PSYCHOPATHS to SOLOPRENEURS: WHAT I LEARNED ABOUT BUSINESS from the CRIMINAL UNDERWORLD by Cat Paterson W hat does the term psychopath immediately conjure up for you. A less than human being existing on the periphery of society? a serial killer or narcissist perhaps? but definitely someone that wouldn’t ever cross your path or share a chat with over a pumpkin-spiced latte, reserving their presence for CSI episodes only. Balloon...pop! In a previous life I certainly came across more than my fair share (I’m an ex-intelligence analyst by trade who worked in the covert world of criminals analysing their modus operandi) but weirdly, or more unsettling, is that psychopaths walk amongst us in all shapes and sizes. every. single. day. Have I got your attention now? Good. There’s a long list of typical traits that psychopaths are measured by some of which are; grandiose sense of self-worth, manipulative, tendency to boredom, impulsive, lack of long-term goals. Wait a minute. Wh, wh, what?! I know entrepreneurs and business owners just like that...eek! Yeah, do you have ass sweats and a chill down your spine yet? ELEPHANT IN THE ROOM How similar are these traits to some of those socalled entrepreneurial guru’s you fraternise with, have parted with you hard-earned cash to learn the latest blueprint for success from, drawn in by their oh so appealing sales page. Do you follow them online, wishing you had their success or... have you recognised yourself in that list. Waaahhhh, scary! OK so I’m not saying you and all solopreneurs, entrepreneurs or whatever the heck label they have bestowed on themselves are suddenly shoved unceremoniously into the same psychopathic boat (phew!) but it’s worth a bit of self-awareness and a good dose of self-regulation not to become one of ‘those guys or gals’...isn’t it?! Or, are some of these traits actually an advantage in the business world? Driven to win, impulsive and the ability to infiltrate a community for their own ends (we’ve all seen the thinly veiled spam facebook posts that are more sales-y than a sales-y thing!) Business is a tough gig isn’t it but if we don’t inject who we are at the heart of it into the core of our business what is the blinkin’ point? Knowing more about who you are (psychopath or otherwise - I’m not judging) at the core of your business is an amazing font of knowledge you can draw on and drink from time and time again. Even if you have previously fallen prey and whipped out your credit card for a magic elixir promised by an entrepreneur with psychopathic tendencies (laughs uncontrollably using evil plan laugh with pinky attached to bottom lip) and got nowt in return, there is an alternative. Hoorah! Investing in YOU first and foremost is the key to creating your own unique snowflake success in business. When you understand you at the core of your 40