Badassery Magazine Issue 6 | Page 40

er, if you’re doing that then you need to remember that not all of your potential or current clients want to watch 7 snaps of your kid singing unless you’re some child singing teacher person. Maybe keep it to like 1 or 2 in a row. Instagram is housed in a widely used & already mostly understood app. So if you’re trying to make it VERY easy for your clients to see & follow all your content, Instagram is a perfect all in one for photos/videos & stories. Instagram is a place where people like to show off their best. Design their feeds a specific way, and present their branding in a clear manner. SO I fricking love watching those perfect brands post stories, it lets you see behind the perfect or how they achieve it. You can see the same behind the brand stuff on Snapchat, but to be honest... people don’t like following a ton of people on Snapchat. It bogs down their feed. Instagram is an easy place to watch more people without messing up your Snapchat groove. Google. What I will say is this: If you already use Snapchat as a kickass part of your business & life, then keep it and don’t be afraid to double post relative content to your Instagram stories. If you don’t already rock the Snap, then the Social Media Universe has given you another option that might be easier for you to reap similar benefits. About the Author Speaking of which, this makes Snapchat the better place for longer stories. This is majorly just my opinion and only based on how I feel with both apps at this moment. With Instagram being busy with both the number of people in my feeds and with there being content and work to do other than the stories, I don’t have the patience for lengthy stories. With Snapchat, I am more dedicated and interested in the smaller number of stories I follow, so I will watch a long story. This could all change in a month, but I figured it still had to be said. Instagram Stories is just plain better for local businesses. There’s a way higher chance of locals finding & following you on Instagram than on Snapchat. Simply because you can be found on Instagram thanks to hashtags & location/account tags. There aren’t many easy ways for people to find you on Snapchat without you putting forth the effort to tell someone, adding your name to some list, or using another app. Now, I’m not going to dive into the actual app differences like filters, glitchiness, the fun neon pen, stickers, and adding previously taken content... you can find all the techy differences by searching 39 Glady Anne is a kickass Southern Utah based Photographer who helps entrepreneurs up their image game. Her goal is to be your go to for personal branding portrait sessions, headshots, stock or product photography! hearttakethewheel.com gladyanne.com    