Badassery Magazine Issue 11 April 2017 | Page 44

by Mary Oquendo

Business Plan for Badassery

by Mary Oquendo

Hey , hold on a second . Are you thinking of passing by this article because you don ’ t think you need a business plan as you :

Are not getting a bank loan for startup . Have been in business for a while . Think they are too hard to do .
I mean if God wanted you to know how to write a business plan , someone would write an easy to understand article on it .
A written business plan is more than a means to raise funds for your venture . It is your business ’ s blueprint . Everything you need to know right at your fingertips . A business plan is an invaluable tool to propel your business ever onwards and upward .
“ Planning is bringing the future into the present , so you can do something about it now .” - Alan Lakein
My business plan has seven parts 43 to it .
1 . Business Description . What does your business do ? How do you deliver it ? What makes you qualified ? What is your why ? This is more than the name of your business and your core service or product . Let the soul of your business shine through .
My Example : Spirited Dog Productions is dedicated to pets . Yours in particular . We educate pet owners and their professionals through Pawsitive Educational Training . We care for your pet ’ s physical and emotional needs with holistic grooming via Pawsitively Pretty Mobile Grooming . We care for their health and wellbeing by offering Hands And Paws Reiki For All .
It all started with Pawsitively Pretty Mobile Grooming in 2002 . Mobile grooming allowed me to have that one on one time with each pet . Pawsitively Pretty offers a holistic and relaxing atmosphere for all pets , while specializing in elderly dogs and cats .
When I couldn ’ t find information I felt was necessary to grow my business , I took things in my own hands and added Pawsitive Educational Training to my lineup . We offer business and safety programs for the pet professional .
As a nationally recognized innovator and educator within the professional pet industry , I wanted to offer educational opportunities for pet owners to Pawsitive Educational Training as well . I value continuing education and spend hundreds of hours every year learning better ways to serve your pets .
In 2012 , I opened Hands And Paws-Reiki For All . As a holistic pet groomer , Advanced Crystal Master , and Reiki Master , I wanted to offer wellness opportunities for your pets that my pets already benefited from .
2 . Products and Services . Detailed descriptions of all your services and products , including what makes them unique . This section should include how you