Badassery Magazine December 2017 Issue 19 - Page 80

different counselors at the same time. They didn’t understand her issue so she had to write them a 4 page essay. I understood her problem in 10 minutes of talking to her WITHOUT a counseling degree. You see, she had bought something expensive and when her friends asked her about what she bought… she had no idea what they were talking about. The counselors kept saying that she would get her money back. But that wasn’t the problem. The real issue was if I can buy some- thing expensive without know- ing, what else could I do without knowing? Yet three counselors, all with degrees, were missing this vital point. Paper does not mean qual- ified… Period. So now that you’ve concluded you might actually have what it takes (yes, you do) let’s get into how to make your book rock solid and solidly rock. 3 Tips to write an awesome book that people will buy Tip # 1: Make it look profes- sional So many people spend a ton of money on a vanity press that doesn’t really care how many books they sell because they already made their money. You can save a lot of money by out- sourcing to qualified individuals various tasks such as editing, book cover design, graphics and even formatting. Tip # 2: Know Your Audience You want to get as specific as 79 possible here. The more specific you are, the more helpful you are. If you wish to write to mul- tiple groups of people then adapt your content into a book series with each focusing on a different crowd. es. Generally retirees don’t worry about student loans and students aren’t worried about putting their children through college (unless they started REALLY early or went to school really late). For example if you’re focusing on financial mastery who are you talking to? Students? Retir- ees? Corporate hotshots? Single moms? Each group will have different issues regarding financ- So if you start talking about making a will and inheritances as well as trying to cover student loans including planning for col- lege and adding tax cuts for the rich to make sure you’re covering