Martin Lespérance,
Essilor's director
training & development,
hosting the Roadshow
event in Montreal on
Feb. 17, 2017.
Essilor Academy Canada
Training Events This Fall
Essilor Academy Canada has now assembled all of Essilor
Canada’s training functions under a single banner, putting
an outstanding team dedicated to knowledge sharing
at the service of eyecare professionals.
This initiative is based on Essilor Canada's solid training
experience, and is designed to meet the needs of eyecare
professionals dealing with a marketplace in flux due to
new visual needs and new consumer shopping behaviour.
“We are convinced that continuing education is essential
to the growth and success of our business partners and to
the evolution of our industry. That is why we have chosen
to increase our investment in this area," explains Pierre
Bertrand, President of Essilor Canada. "Eyecare profession-
als are responding enthusiastically. Since January, more
than 500 of them have benefited from one or more Essilor
Academy Canada training courses, a number we expect to
reach around 1,000 by the end of the year."
All the training courses, whether exclusive to Varilux
Xperience partners or aimed at eyecare professionals
generally, combine theory with the acquisition of practical
skills and know-how. Topics include sales, team management,
business development, engineering the customer journey,
4 EYE FOCUS | August Digital 2017
basic optics, innovation and technology, age groups, and so
on. Courses are offered in a variety of formats, from 30-minute
webinars with real-time or offline participation, in-office
training sessions to large-scale events, such as the Roadshow,
Alive Summit and Vision Summit. Many of the courses are
accredited by professional associations, and the webinars
are in the process of acquiring accreditation.
Essilor Academy Canada's training team is the largest in
the industry, and many of its members are experienced
opticians from different provinces. They aspire to work with
eyecare professionals across Canada in the co-creation of
learning, knowledge, expertise and solutions.
“Beyond the sharing of knowledge," explains Martin
Lespérance, Director of Training and Development," our
goal is to get eyecare professionals motivated and passionate
about learning so they can maximize the application of
new skills in their daily practice and see results quickly."
The upcoming Essilor Academy Canada training events,
the Roadshow and Alive Summit, will be held September
8, in Toronto, September 22, in Montreal, and October 27,
in Calgary. Registration is now open.