Attorney At Law Magazine Vol 5 Issue 10 - Page 8

Legal Marketing Asked & Answered: Practical Wisdom for Attorneys on Referrals, Systems, Price Shopping and Much More By Stephen Fairley Stephen Fairley is CEO of The Rainmaker Institute, LLC, the nation’s largest law firm marketing company specializing in small law firms. Over 8,000 attorneys have benefited from applying their proven Rainmaker Marketing System. Stephen is a best-selling author of 10 books and a nationally recognized law firm marketing expert. He has appeared in the American Bar Association’s Journal, Harvard Management Update, Inc and Entrepreneur. To receive your free copy of his book “Top 10 Marketing Mistakes Attorneys Make” visit www.TheRainmakerInstitute.com or call 888-588-5891. H ow can I get more referrals? How do I deal with people shopping me on price? What kind of systems should my law firm have? How can I find time to market and grow my business while managing clients, staff and running the firm? These are questions every law firm owner has asked at one time or another. At every Rainmaker Retreat – our two-day law firm marketing intensive – I answer dozens of questions that ??????????????????????????????????????????????????????)'?e???????????????????????????????????????????$?????????????????????????()]????$????????????????????????]???????????????????????()Q??????????????????????????????????e?????????????????????????(?$?1??????????????????????%?e??????????????????????????????????????????????????????)????????????????????????????????????????????????????????????????Q?????????????)??????????????????????????????????????????????????Q??????????????????????????)???????????????????????????????????????????????????????????????(?$?1??????????????????????????Q?????????????????????????????????????????????????????e??)???????????????????????????????????Q???????????????????????????????????)??????????????e???????????????????????????????????????????????????????????????)????????????????????????????????(?$?1?????????????????????????????????????????????????????e????????????????????)?????!???e????????????????????????????????????????????????????????????q????)???t?????????????q=?????????????????????????a????????d???????????????????????????????)???????????????????????????????t(?$?1???????????????????Q???????????????????????????????????????????????????????????)?????????????????????????????????????????????????????????????????()]???e?????????????????????????????????????????()%?????????????????????????????????????????????????????????????????????????????????)???????????????????????????????????????????????????????????????????????????????)??????????????? ?Q?????????????????????????????????????Q?????????????????????????????)????????????????%?????e?????????????????????????????????????????????????????????????????)??????%?????e??????????????????????????????????????????????????????????????????????)???????????????????????)%???????????????????????????????????????????????????????????????????????????????)??? ?Q???e????????????????????)e???????????????????????????????????????????????????????1??????????????????)???????????????????????????5???????????????????????????????????????????? ???????????????)???????????????????????????????????????A??????????????????????q??????t??????q????t)???????Q???????????????????????????$????????????????????????????????????????)???????????e??????????Q?????????????)??????????????????????????????????????????????????????????????e????????????)??? ?!???????????????????????????????????????????????????????????????????????????)??????? ??????????????????????????????????????????????????????????????????)????????????????????()]??????????????????????$?????????????????????????????????????????????????e???????????()Q?????????????????????????????????????????????????????????!????????????????(?$?9?? ?????%?????M??????]????????????????????????????????????????????????]???)???????????????????????????????????????????????]????????????????M????????????????)??????????????????????1??????????????????????????????????????????????????????????)5????????????????????????????????????????????????????????????e?????????????)??????????????????????????????????????????????????????????????????????????(?$?????????M??????]??????????????????????????????????????????????????????)????????????!???????????????????????????????????????????]???????????????????e????)????%????????????????e??????????????????????????????????????????????????????????)%?????????????????????????????????????????????????????????????????????????(??????????????????????????????????????]????????????????????????????????????????????)?????????????!??????????????????U????????????????????????????????????????????((0