said. In most cases, Realtors are more than willing
to share their commission with referral agents.
As Goldstein works to build up his team of referring
agents, he looks to legal and financial professions.
Professionals in financial and legal fields are often
involved in facilitating real estate transactions, but are
not being compensated for it. According to Goldstein,
many professionals are unaware of the additional
income they could be earning by becoming referring
agents. In fact, they may find that the income they
earn as a referring agent rivals or exceeds what they
earn in their core profession.
In his many years as a real estate professional,
Goldstein has worked with a number of
referring attorneys. “A bankruptcy attorney has
people who must sell their property. A financial
planning attorney speaks to people about real
estate investing all the time. An estate planning
attorney takes care of their clients’ property
that is bought and sold. A divorce attorney may
have a client who sells one house and buys two
others after the divorce. … Attorneys are the
Andrew Paul Uilkie
creators of this business, and they deserve to be
compensated,” Goldstein said.
One problem that Goldstein prophesied when work began
on this project was the relationship between the referring agent and the real estate agent.
“There needs to be a level of trust,” said Goldstein. In an effort to ensure that his referring
agents have access to the top real estate agents, he goes beyond the “solid team of devoted
professionals” found at Client First Realty. According to Goldstein, “Our Realtors average
around 12 years in the business. Our business philosophy is right in our name, Clients First.
We do it the old fashioned way. We communicate, we have experienced Realtors and if we
can’t do it ourselves, we will find the right referral.”
If Client First Realty doesn’t have the right fit for a client, then they will identify a qualified agent
through the certified real estate specialist system, a national network of real estate professionals.
Goldstein understands that for legal and financial professionals, they want to know that they are
referring their clients to a solid agent, who will prove successful. It is more than just the client’s interest on the line; it is the professional’s
relationship with his or her client.
Outside of the office, Goldstein enjoys spending time with his lovely wife and real estate partner. You can often find him out playing
golf or traveling. He has also been a member of the North Phoenix Chamber of Commerce since February. “I couldn’t recommend any
group more than the North Phoenix Chamber of Commerce. I’ve never known a better group of people.”
Goldstein knows that the toughest part of any professional career is marketing. Experienced Realtors spend most of their time
searching for the next qualified buyer or seller. He also understands that clients are challenged to find the best Realtor for their situation.
Because of these challenges, Goldstein and Client First Realty Referral Company took away the risk.
Client First Realty Referral Company, LLC
Larry Goldstein
2730 W Agua Fria Fwy Suite 102 Phoenix, AZ 85027-7202
(602) 989-4200
[email protected]
www.ReferringAgent.com
Vol. 5 No. 10 Attorney at Law Magazine® Greater Phoenix | 25