AST Digital Magazine October 2017 Digital-Oct | Page 51

PC

Volume

Pitstop

17

– Our Past , Present and Future

October 2017 Edition
Guest OpEd by Kayla Thrailkill , PR & Marketing Manager for PC Pitstop
“ We are in the midst of a digital revolution but the continued use of the archaic blacklist , and lack of innovation within the cyber security industry has not only stalled the revolution , but left citizens , businesses , schools , and government agencies as sitting ducks for cyber criminals .” – Rob Cheng , PC Pitstop Founder / CEO
PC Matic introduced its real-time whitelist protection in January 2011 , and it is the industry ’ s only whitelist .
The blacklist employed by the rest of the security industry has proven to be obsolete and ineffective at blocking the modern threats .
Where we came from
PC
Pitstop was founded in 1999 and quickly became the world ’ s most popular website to diagnose common computer problems .
In 2009 , PC Pitstop developed PC Matic , an antivirus and PC optimization software for home users .
In 2010 , the company decided to forego licensing a third-party antivirus program , and decided to build its own security platform from the ground up .
Since , PC Matic has been researched , developed and supported entirely in the United States .
( See how PC Pitstop uses proprietary whitelisting technology for real-time , proactive protection against ransomware , advanced persistent threats ( APTs ), polymorphic viruses and zero-day attacks . Courtesy of PC Matic and YouTube )
In 2013 , PC Matic expanded its security protection into the business sector .
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