Association Insight International & European | Page 25

Dubai has excellent infrastructure that makes doing business in and from the city is easy. The busiest airport in the world for passenger traffic, Dubai International Airport, welcomed over 70 million passengers in 2014. There are currently more than 630 hotels in the Emirate, constituting over 92,000 hotel rooms. By 2016, according to current plans, 15,00020,000 more rooms will be added to the market. While more five-star properties are in the pipeline, Dubai will also see an increase in the number of four and threestar properties as the city looks to enhance its midmarket appeal. For business travellers, Dubai’s hotels offer a plethora of flexible business facilities – whether that’s simply a meeting room for 10 people or a convention for tens of thousands. And of course, this is all supported with the expansive facilities offered at the Dubai World Trade Centre – the host for over 50% of all exhibitions in the Middle East region. Backed up by a professional service and a ‘can do’ attitude, business travellers appreciate the business opportunities on offer in this city, which goes some way to explaining why Dubai has been named among the top three most vibrant cities in the world in the City Momentum Index released by the realtor, Jones Lang LaSalle in January 2014. Dubai stands tall with its speed of innovation and creation of cutting-edge businesses. Dubai retained its top ranking in the Middle East region for International Association Meetings, and climbed 19 places globally to the 44th position in the 2014 International Congress & Convention Association (ICCA) World Rankings - up from 63rd place in 2013. The ICCA rankings are considered a dependable and consistent benchmark on how individual destinations which host international business events are performing. Corporations and international associations regularly use ICCA rankings to gauge the event hosting capacity of a city they may wish to host events in. In terms of international meetings, the Union of International Association (UIA) announced that Dubai made huge leaps forward in the global rankings for various meeting categories. The city jumped from 21st position to 14th globally for hosting top-tier international meetings in 2014. The city boasts high levels of service excellence, strong government support and partnership, and a knowledgeable industry of MICE experts, planners and organisers all of which continue to propel Dubai as a business events destination of choice. Dubai is a city that makes the remarkable happen.