Association Insight International & European 1 | Page 69

Association Success Story What we did: During the roundtable, we will discuss the following efforts that fostered the foundation for the growth in registrations: 1) Surveyed members/non-members pre-conference 2) Developed cutting-edge education sessions and programs 3) Implemented Social Engagement Pre, During and Post Conference 4) Revamped Marketing Campaigns 5) Developed a grassroots outreach strategy – Call campaign, visiting chapters 6) Surveyed the convention delegates during and post Here are some examples/samples: Sessions and Programs