Association Event Network December 2018 | Page 13

AWC December 2018 13 Associations World Congress he Association of Association Executives (AAE), organisers of the Associations World Congress, says it is shaking things up a bit by creating a fresh structure and new formats to allow delegates to attend whatever mix of content, level and type of content that suits them – rather than a streamed approach. The congress theme of Knowledge and Enlightenment includes a series of plenaries as well as 10 segments progressing over three days, which include between 7 and 15 individual sessions in parallel; such as technology implementation, changing demands of leadership, creativity as a skill, events strategy, education development, member engagement. And, if keeping a record of your education is important to you, AAE is now issuing Certificates of Education in Association Management and Leadership for the hours of attendance at core sessions. The next Associations World Congress takes place in Gothenburg, Sweden 7–9 April 2019. More information: www. associationsworldcongress.com arlier this year, the Association of Association Executives (AAE) ran a one-day ‘Events Strategy Forum’ in London, specifically for senior event strategists. Head of Events at the World Association of Girl Guides and Girl Scouts and of the Institute of Materials, Minerals and Mining, were among those present and Damian Hutt, Executive Director of AAE, says the forum has prompted him to adapt the concept to create a new ‘Association Events Strategy Forum’ for senior event strategists at his Associations World Congress in Gothenburg next April. The Association Events Strategy Forum will be ‘by invitation and application only’, says Hutt, who explains the content is designed “to be high-level, challenging, surprising and innovative, with increased time for delegates to discuss, deliberate and create together with their peers – all highly specific to associations”. Hutt will personally invite the delegates for a Forum he says will be “a main feature of the Association World Congress series.” The Forum will run over the two-days of the three-day congress. nother event organised by the Association of Association Executives (AAE) saw more than 140 delegates including 102 executives representing associations from Pan-African, regional and national African associations, as well as international delegates from Europe and USA, attend the Africa Associations Congress in Pretoria, South Africa at the end of October. Delegates heard from leading association speakers in Africa, including Professor Solomon Rataemane, Secretary General of the World Association of Psychosocial Rehabilitation. There was a keynote from local motivational speaker Charlotte Kemp – Futures Alchemist - who talked about Re-inventing the Association. Association success story case studies were also shared. “I certainly learnt lessons that I will be applying in my own association,” said Rianné Potgieter, Chief Executive Officer at the Compliance Institute Southern Africa. Damian Hutt added he was pleased with the outcome of the inaugural Africa Associations Congress. “This is the first of a permanent Africa Associations Congress series and other events. We are very excited about the programme ahead.”