September 2017 NEWS & VIEWS 13 many questions . Crimp offers : “ We know what VR can do , but how can we tell stories with it ? How can we monetise it ?”
For those who like the outdoors , outside broadcast ( OB ) trucks and drones will continue to a key attraction at the outdoor exhibition areas and as Crimp is keen to highlight , he believes every single visitor will find the answers to their own particular questions — or questions shared by most , as the convergence of media industries continues .
Crimp explains : “ Whereas once there might be specialist sessions , or even a separate event , for the presentation industry , or digital signage , or local TV
Verizon Digital Media Services plays it smart infrastructures , now they have all become part of one open , connected media world .
“ There is no difference , for example , between a broadcast monitor wall and a large-scale digital signage system or an industrial control centre . They all depend upon IP connectivity and intelligent processing to put multiple virtual screens on a single high-resolution display . That same IP connectivity might connect a broadcast facility or an AV centre .”
The IBC2017 Conference is held from September 14-18 , while the exhibition takes place from September 15-19 . For more on what you can expect on the exhibition floors , turn to pages 14-18 .
❝ IBC has evolved along with the industry , or rather , IBC has strived to identify the key trends which will transform the industry , and ensure that we are ahead of the curve .❞
— Michael Crimp , CEO , International Broadcasting
Convention ( IBC )
Verizon Digital Media Services is offering Smartplay , a one-to-one session-management system that enables content owners to realise greater insights and create more effective monetisation strategies for their content .
At booth 7 . C11 , Verizon Digital Media Services is highlighting how Smartplay offers users smarter delivery , insights , advertising , programming , discovery and protection by generating dynamic manifests for each user .
It is designed to eliminate the complex systems and poor visibility associated with reliance on “ loosely stitched together ” supply chain providers , says Verizon Digital Media Services . Smartplay also eliminates additional costs and delays in preparing content for different platforms and monetisation strategies . As a result , the service makes it easier and more economical for content providers to launch and operate successful over-the-top ( OTT ) services while maintaining a high quality of service , the company adds .
Visitors can also check out the Volicon Media Intelligence Service , which enables broadcasters to use video capture , archive , compliance monitoring and automated clipcreation technology to bring high-quality content to viewers quickly via OTT-based delivery .
Verizon Digital Media Services is demonstrating how Volicon Media Intelligence Service unites digital media transformation workflows from the worlds of traditional broadcasting and OTT delivery , in turn reducing the cost and complexity of multiplatform delivery .
The service records broadcast content across interfaces — including SDI , transport stream and analogue — for the purposes of monitoring , compliance and review . Integration of the service with the Slicer application , part of Verizon Digital Media Services ’ Uplynk Video Streaming service , puts compliance , monitoring and OTT delivery in a single footprint within a broadcaster ’ s facility .
The Slicer application gives broadcasters the ability to ingest video , encode it into multiple bitrate profiles , encrypt it and distribute it via OTT or video-on-demand ( VoD ) services , as well as through Web and social media sharing platforms .