Asia-Pacific Broadcasting (APB) October 2016 • Volume 33, Issue 9 - Page 18

18 NEWS & VIEWS October 2016 Cine-style camera handgrips and MAM solutions caught the eye of show visitors 17 8 cine-style camera handgrips with documentary-style controls, ARRI developed the Master Grips, the latest addition to the company’s Electronic Control System (ECS) range. Designed to combine effective camera stabilisation with lens and camera control, Master Grips are available in four versions: Rightside grips, left-side grips, with a rocker for zooming, and with a thumb wheel for iris or focus adjustments. Besides ARRI cameras such as the Alexa and Amira, Master Grips also support third-party cameras and are defined by an ergonomic design that supports prolonged handheld operating. ARRI has also expanded its range of SkyPanel LED soft lights with the new S120-C, the biggest member of the SkyPanel family. The S120-C retains the same features and colour tuneability as its smaller counterparts — the S60 and S30 — while consuming less than 400W. Offering efficacy of 90 lumens per watt, the S120-C is twice as long as the S60, and offers more aperture (1290mm x 300mm). Its long aspect ratio wraps light around objects and is ideal for vertical lighting of people, according to ARRI, who also recommends the S120-C as an overhead light for large areas. It was East meets West at the VSN booth, as the Spanish company revealed more details of a new working partnership with China’s Huawei. Under the terms of a Memorandum of Understanding (MoU), the companies will jointly promote an advanced solution for media management and storage. Built around VSN’s flagship VSNExplorer MAM platform and Huawei’s OceanStor 9000 storage system, the joint solution is designed to offer users a tool to monetise and manage multimedia resources in an “easy, efficient and intelligent manner”. Through this partnership, VSN will certify Huawei’s solutions for media storage, while Huawei will Having observed a demand for solid, cine-style camera handgrips with documentary-style controls, ARRI developed the Master Grips, designed to combine effective camera stabilisation with lens and camera control. When it comes to adoption of cloud technology, it is advisable to adopt a hybrid solution consisting of software-defined solutions for sharing of content in the cloud, alongside IT hardware for long-term storage, advised Lee Sheppard, director of product management, SGL. start to sell and promote VSN’s software solutions within its range of products. VSN also caught the eye with the integration of an online thesaurus into the VSNExplorer suite of solutions. This function, explained VSN, allows for automatic linking of any published word with additional data (maps, pictures, locations, history and biography, for instance). A new QC technology (VSNQC) developed by VSN, and integrated with VSNExplorer, further allows users to automatically control the quality of all their content, even in cloud-based environments. More MAM solutions came from SGL, who showcased the FlashNet content management solution, which is designed to integrate with MAM or automation control systems to enhance workflow efficiency. SGL has also added support for SMPTE’s Archive eXchange Format (AXF) and Ci, Sony’s cloud-based service, which allows media professionals to collaborate on the creation and sharing of content from their MAM systems using FlashNet. But while the broadcast industry continues to tap into cloud technology, Lee Sheppard, director of product management, SGL, cautioned: “The cloud is primarily used for holding content for sharing because storing them in the cloud on a long-term basis is expensive. Hence, it is important for users to adopt a hybrid solution, consisting of software-defined solutions for sharing of content in the cloud, alongside IT hardware for longterm storage.” Dalet Digital Media Systems, on the other hand, is calling the Dalet Galaxy MAM platform as the solution for today’s end-to-end news production and distribution workflows in newsroom control systems. An intuitive social media graphical user interface (GUI), which performs as a social media publishing platform, has been added to Dalet Galaxy, while a newsroom operation function allows broadcasters to better respond and manage consumers’ habits. Dalet also demonstrated the Dalet Workflow Engine, which is designed to simplify the process for global distribution of content. Available on both the Dalet Galaxy and Dalet AmberFin platforms, Dalet Workflow Engine supports the interoperable master format (IMF), an industry format that serves as a model to enhance programme preparation and mastering. Big data and analytics are a game-changer in the OT T environment, said Paul Molinier, CEO of Viacess-Orca. “Utilising data related to the TV subscriber profile, Having seen 300 units of the LU500 deployed for the Rio Olympics, Ronen Artman, vice-president, marketing, LiveU, is confident that the LU600 portable transmission unit will provide even more improvements to customers. operators can provide contextually relevant content, increase satisfaction with the service, boost content efficiency and prevent piracy,” he added. With that in mind, Viacess-Orca has enhanced its cloud-based TV Everywhere as a Service (TVaaS) solution with new analytics cap­ abilities — providing operators with intelligent data about each phase of the over-the-top (OTT) multi-screen workflow. This spans from delivery to recommendations, personalisation, client apps and devices. Viaccess-Orca’s TV business analytics service features a variety of out-of-the-box dashboards (revenue, service usage, content, customers, product and services, and devices), while providing operators with the flexibility to create customised dashboards and reports. A discovery, insights and prediction tool gives multi-dimensional visibility into TV business KPIs (key performance indicators) and drivers so that operators can identify trends and strategise successful business practices. Over the past decade, Media­ GeniX has seen the growth of video-on-demand (VoD) functionality, and the change to scheduling, rights, material preparation, publishing and workflow automation. Therefore, the Belgian company developed WHATS’On, a multi-user broadcast management software solution that merges linear and VoD data structures and modules for a combined set of tools that support VoD services, linear schedules and combined service alike. Johan Vanmarcke, managing director, Asia at MediaGeniX, highlighted one particular area of the solution. He said: “MediaGeniX took a new look at the relationship between the rights, costs and programme scheduling — with a view to facilitate reports and enables users to make multiple simulations of the schedule in search of the most advantageous use of inventory.” Commenting on Asia’s broadcast industry, Vanmarcke added: “Broadcasters in Asia focus on making operations run from a technical perspective. However, as the industry evolves, we need to think from a workflow perspective instead of traditionally connecting one cable to another.” Other show highlights this year include LiveU’s LU600, a portable transmission unit designed for global newsgathering, live sports and events coverage. Ronen Artman, vice-president, marketing, LiveU, shared: “Its predecessor, the LU500, has enjoyed a successful deployment during the 2016 Rio Olympics. We had more than 300 units being adopted during the Games, and we are confident that the LU600 will provide better improvements to our customers.” The LU600 offers a new user interface with a five-inch touchscreen, and comes with a backpack with remote-control functionality for easy access to display, controls and interfaces. In addition,