Asia-Pacific Broadcasting (APB) May/June 2016 Volume 33, Issue 4 | Page 55

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May-June 2016 X-PLATFORM 55

Imagine Communications to speed up evolution of CDNs

Imagine Communications has introduced the Selenio Video Delivery Edge ( VDE ), an HTTPto-User Datagram Protocol ( UDP ) gateway designed to allow video service providers to reduce costs and the complexity of their networks by bridging next-generation and legacy video delivery infrastructures .
Selenio VDE also enables cable operators and other content distributors to improve the efficiency , performance and revenuegenerating potential of video delivery and ad insertion infrastructures , while paving the way for the transition of operations to a fully virtualised environment based on generic computing and
networking resources .
Steve Reynolds , CTO of Imagine Communications , said : “ Imagine Communications is providing today ’ s video service providers with a stepping stone towards a software-based , fully virtualised infrastructure that will provide the agility , flexibility and efficiency to deliver the digital services that today ’ s consumers increasingly crave .
“ This breakthrough technology [ Selenio VDE ] is a catalyst for accelerating additional infrastructure upgrades that will enable our customers to dramatically elevate the subscriber experience by improving video quality and delivering a more personalised video service .”
Selenio VDE leverages technology from across Imagine Communications ’ networking and cloud solutions portfolio , including the company ’ s fully virtualised dynamic ad insertion ecosystem . The software-based gateway works by allowing cable operators to leverage recent investments in HTTP video and ad delivery infrastructure to feed linear programming and ads to existing set-top boxes ( STBs ), which may number in the millions , said Imagine .
The software-based nature of Selenio VDE empowers cable operators , which may maintain hundreds of headends and thousands of ad zones , to optimise efficiency by locating ad insertion function-
At 2016 NAB Show , Imagine Communications introduced the Selenio VDE , an HTTP-to-User Datagram Protocol ( UHD ) gateway , designed to allow video service providers to reduce costs and the complexity of their networks .
ality anywhere in their networks . Selenio VDE is compatible with both centralised and edge-based deployment models and executes across a broad range of generic computing resources .
Brick Eksten , chief product officer , Imagine Communications ,
added : “ With the introduction of Selenio VDE , we are empowering video service providers with the potential to optimise the efficiency and performance of their networks with groundbreaking innovation in video delivery technologies .”

Signiant ’ s workflow embraces the cloud

Signiant has announced the availability of a pre-built workflow that provides integration with the Microsoft Azure Media Services ( AMS ) platform .
The automated workflow uses Signiant acceleration technology to transport content files quickly and securely from onpremises storage into Microsoft Azure , where AMS retrieves and processes the assets . The finished content is then returned to an on-premises location via Signiant .
The combined solution provides media companies with a platform to access Microsoft ’ s cloud transcoding capabilities from on-premises infrastructure , allowing them to easily take advantage of the elastic nature of such services .
The transcoding workflow is controlled by the automation engine incorporated in Signiant ’ s flagship Manager + Agents ( M + A ) solution . M + A functionality has been extended to the cloud via integration with Signiant ’ s Flight offering , a fully managed , auto-scaling SaaS solution that provides “ fast , reliable and secure ” movement of content to and from Azure blob storage .
The Signiant workflow delivers media assets to Azure , along with an optional Premium or Standard transcoding profile . It monitors the transcode within AMS , reporting progress or error messages to the customer .
The workflow can also be configured to delete processed assets from AMS once they have been successfully downloaded . The workflow combines both Signiant M + A and Azure ’ s scalability to allow multiple transcoding jobs to be handled concurrently .

Harmonic and Quickplay in joint global strategic partnership

Harmonic and Quickplay have entered into a global strategic partnership to offer an end-toend video architecture to deliver greater optimisation , carrier grade scale and performance , as well as “ exceptional video quality ” for Next Generation TV ( NGTV ).
The partnership will leverage the power of Quickplay ’ s multitenant video platform , powered by its software defined headend , and integrate extensive features of Harmonic ’ s video delivery infrastructure solutions based on VOS , a software-based media processing platform that simplifies workflows and maximises flexibility in video content provider and video service provider deployments . The ability to scale based on demand will provide significant savings , and a payas-you-grow model is well suited to existing operating expenditure ( Opex ) models and the economics of new over-the-top ( OTT ) service launches , said the companies .
The partnership will also combine complementary capabilities to accelerate and evolve new business models in premium online
A new global strategic partnership leverages the power of Quickplay ’ s multitenant video platform to integrate extensive features of Harmonic ’ s video delivery infrastructure solutions based on VOS , a software-based media processing platform .
video , delivering efficiencies with the power of advanced Harmonic infrastructure and Quickplay ’ s outsourced managed services .
Ovadia Cohen , senior director , Strategic Alliances , Harmonic , said : “ Increasingly , infrastructure is being virtualised . For our customers , competing and succeeding in the world of premium OTT video means constantly innovating while operating at scale with superior efficiency , agility and video quality . Our partnership with Quickplay will bring customers new options for expanding traditional broadcast and pay-TV services .”
Quickplay and Harmonic will provide a cloud-based , premium video platform service to help premium video service providers get to market faster , more reliably , with quality service , and for lower upfront and operating costs .
Mike Couture , senior VP of Products and Marketing , Quickplay , added : “ Quickplay constantly researches and partners with the best providers of industry solutions in order to leverage the latest technological advances and maintain cost leadership for our customers .
“ Harmonic brings a variety of industry-leading capabilities to our platform service , including packaging-on-the-fly , live-to- VoD , cloud-DVR , and highly efficient software-based transcoders that work together to help run our business with the highest quality and the lowest cost . This is critical for our multi-tenant platform efficiency and allows us to pass on the cost savings to our customers .”

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