www . apb-news . com

May 2018 ( volume 35 issue 4 )

Go Green , Go Digital ! Visit www . apb-news . com for the latest news

Asia-Pacific Broadcasting ( APB ) has been the voice of the broadcast and multimedia industry for the past 35 years . It brings news of groundbreaking events and features interviews with decision-makers and professionals in the industry . The publication also tracks and reviews the hottest industry developments and technology trends . APB has been a partner in other major trade events worldwide , including BroadcastAsia , NAB , BIRTV , IBC , CCBN , KOBA , Inter-BEE , Broadcast India , and CASBAA Convention . With its vision and mission to become an integral part of the industry , APB has been organising CEO Roundtables , Forums & Seminars since 1999 .

For more information , please contact + 65 6282 8456 or e-mail jessie @ editecintl . com / lynn @ editecintl . com

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News & Views

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VIEW FROM THE TOP : The eyeball dollar ’ s media battles 2018 ! Shalu Wasu , managing director for Eleven Sports Network , dissects the continuing battle for eyeballs .

EVENTS : Preview of KOBA 2018 , and review of 2018 NAB Show .

PROMPTINGS : Tencent to play leading role in reshaping traditional M & E industry Steve Chang , corporate vice-president , Tencent , explains how the Chinese conglomerate is consolidating its business in China while looking to expand its content business across Asia .

Creation

FEATURE : FEATURE : Shooting through the prism of the most advanced camera lenses In the world of media production , camera operators have been innovating by adding new elements in shooting scenes . In turn , camera lenses , used in conjunction with a camera system , are helping to turn every second into a longlasting moment .

Management

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FEATURE : How broadcasters are still ‘ switched on ’ to live production needs Some things just never go out of vogue . As multiple formats emerge to present more technical and operational challenges , production switchers continue to be the heartbeat of any live production environment .

Distribution

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X-Platform

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FEATURE : Fibre providing the pipeline for broadcast transmission Whether in-facility or in live production environments , fibre has replaced copper as the connectivity matrix for multiple broadcast applications .

Cybersecurity concerns in the satellite industry – how vulnerable are you ? Tomaž Lovsin , CTO of STN , examines some of the security issues facing the satellite industry today .

FEATURE : One standard , multiple viewing experiences As a standard that combines broadcast with broadband , hybrid broadcast broadband television ( HbbTV ) adds an additional layer of on-demand services with linear programming . It also extends the services of linear channels , making them accessible to viewers ’ convenience .

Dell EMC brings virtualisation to enhance IT transformation David Lin , business development director of communications vertical , OEM and IoT solutions , APJ , Dell EMC , tells APB how network functions virtualisation is reshaping the broadcast and media industry .