Asia-Pacific Broadcasting (APB) January/February 2018 Volume 35, Issue 1 | Page 4

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January-February 2018 ( volume 35 issue 1 )

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News & Views
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VIEW FROM THE TOP : Making our way into the all-IP era Matthew Goldman , president of SMPTE , details why and how broadcasters should make the transition to all-IP .
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PROMPTINGS : Bringing Asian culture to a global stage Jessica Kam , senior vice-president , HBO Asia Original Productions , discusses HBO ’ s strategy to produce more localised content to cater to different genre preferences .
EVENTS : Calendar of Events 2018
Creation
FEATURE : Digital technologies craft the art of storytelling A picture is worth a thousand words . Marrying this saying with the advancement of technologies , content producers today have even more tools at their dispense to enhance the art of storytelling .
HKJC races ahead with Bolero wireless intercom system The Hong Kong Jockey Club has chosen Riedel Communications ’ Bolero wireless intercom system to streamline communications for its video productions .
Management
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FEATURE : A media lifecycle landscape mapped within BI and MAM systems Content distribution can never be the same again in the world of video streaming . To deliver content across multiple platforms and devices , media companies are required to develop several different workflows . However , business intelligence ( BI ) and media asset management ( MAM ) systems have the capability to manage the entire content lifecycle , streamlining them into one workflow .
AI set to transform content owners ’ understanding of their digital media assets Keith Lissak , senior director , media and entertainment solutions marketing , Quantum , examines how artificial intelligence ( AI ) can benefit the media and entertainment industry .
Distribution
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FEATURE : Cellular-based transmission : More flexibility in live remote productions As 3G , 4G and , to a lesser extent , 5G networks become more prevalent around the world , cellular-based transmission is providing an increasingly viable option to traditional satellite broadcast vehicles .
X-Platform
FEATURE : TV Everywhere for today ’ s disparate viewers As the shift away from linear TV viewing continues unabated , TV operators need to ensure that their content reaches their audiences anywhere and everywhere .