Asia-Pacific Broadcasting (APB) BroadcastAsia2017 Show Daily - Day 3 - Page 22

22 BROADCASTASIA2017 SHOWDAILY 22 [VENUE: ROOMS 308-309] Business Models and Strategies Track: Here We Go: Get Your Data Ready 9am: Chairman's Welcome Address Tom Weiss, CEO, Genius Digital 9.10am: Data Thought Leaders Fire Side Chat In this fire side chat, 4 data experts from OSN, Media Prima Digital, Paywizard and Asian Vision Cable will share their views and insights on how they employ a holistic approach towards data analytics. They will also share: n The different approaches on how you could shape your data strategies for different markets n How you could achieve the right mixture of technology and organisation for successful data analytics n How you could cater content, pricing, business models and user experience accordingly Speakers: - Nada Abdel Samad, Research Director, OSN - Paul Moss - General Manager, Media Prima Digital - Bhavesh Vaghela, CEO, Paywizard Moderator: Tom Weiss, CEO, Genius Digital 9.50am: Inside The Insights n Merging data from a variety of traditional & new data sources with broadcast data to create new value & growth n Deriving the right insights from ever increasing data n Understanding viewers and capitalising on changing consumer behaviour and consumption patterns n Using data insights in real time to cater to changing consumer needs and drive consumer loyalty Germaine Ng Ferguson, GM, Integrated Solu- tions & Analysis, Emerging Businesses, StarHub 11am: Cognitive Audience Insight n Understanding changing viewer behaviour and the need for audience-of RǗF67G'VVG0V6rFR'GVG6FRWfW"֖7&V6pFFfVW2B6W&6W3EBfFV66VFvVFW"&ƗGFWf6RFF#R#p4dU$T4RtĔtE07&VFr&V66֖6vBB76fR66PW6r&VFRǗF72B6vFfR6WF0V7W&r6W'frB&WFrFFFw0VFV6W2vR&R67W&FVǒF֗6p6FVB7G&FVw6&7FRFVR2dBFV6GW7G'6WF2@7G&FVwv&VFW"( 2ǗF72$У3Ӣ66V7W&GrFR'&F67@GW7G'6fRB6V@V7W&r6FVB&FV7FB&vG2&FV7Ff"v&F7G&'WFV7W&rVffV7FfRFvF&vG2vVV@B6V7W&RF7G&'WFbfFV06Wfr6V7W&G7FF&F6FFPGW7G'6'2VF&V7F"WwV&@3ӢbFv&6FFǗF70WvƖvG2v6VFS76W76rW"7W'&VB6&ƗFW2@&W&rf"gWGW&RWw&FW0WFƗ6r&VFR6vG2Fr67VW'0&RVvvrvF'&F67G2BƗfR7G&V0vrw&VFW"VFW'7FFrb67VW &VfW"B67VFGFW&2f 7G&FVv2'W6W72FV660&fr67VW"VvvVVB@֗6rfWvW'2B&WfVVPv&66W76FRv&6w2'F6G2FvWBv@FVFW'7FFrb6RbFR77VW27W"Ч&VFr&rFFBEbFWvFV&P&RFWBF2VFW'7FFrF&7F6RvF&&V6frWW&66RW6r&VvVW0FvFFFBF2GFVFVW2v&R7@Fw&W2vW&RFRf'7B6W76vffPFRw&WF67W76rB7vW&rvVW&VW7F2&VBFRW6RbFFFBFWv&R&RF'&rFV"vFFFWW&V6PF7vW&rv&6VFW#vW26GFR&GV7B@ǗF72F&V7F"vVW2FvF2WӢv&66W76#FR6V6B6W76bF2v&6v&fFPFR'F6G2vFFR'GVGFWBF0F&7F6RV6w&Wv&R&fFVBvF66W72FF6&&Bb֗6VBvVW0FvFFFFBFW6W6RBVFRV6w&WvFVBG'B6fR&&VЦ'rBFRFFBW6rBF6RWvF7G&FVv2VW7F2v&6VFW#vW26GFR&GV7B@ǗF72F&V7F"vVW2FvFdTTS$3Ф'&F67BFV6wG&6WBvVW&ЧF'&F67BFV6w Ӣ6&( 2vV6RFG&W70WFW"vFR4T$УӢVff6V7gV7FƗGB&fBЦ&ƗG6WFr7FF&G2f"FRWBФvVW&FfFV6&W76WrfFV6&W76BV6FpV662FVvFTB7G&V֖pV7W&r6F&ƗGB7G&frf"vVƗG6&W76Vff6V7&fFr&RgV7FƗG7W'BFFFFv6&W76Vff6V7G&r6V"F&V7F"VW&vrFV6wB7G&FVw&0CӢWBvVW&Fv&fw2BRЧFFWw&FrFgVFVFǒFffW&V@FV6v6g&7G'V7GW&RF7W'BWffp'W6W72FV0'VFrVffV7FfRv&frvVV@77FV0WFFrv&fw2FF7G&'WFR6FV@&WGFW"B7&V6RWBVff6V7vrWw&FW2B6W'f6rW7FpWVVB6VW76ǐ7FWfRFf2f6R&W6FVBBvVW&vW"ӢFRgWGW&R2s7'G667FrFRWrv&@&fr&6W76rBF7G&'WF6&ƗFW2FFRƗfR7'G26FV@6VG&Ɨ6VBv&fw2Vff6VBFVƗfW'Vff6VBF7G&'WF&VFPW6r6FVB2FR6FǗ7BFG&fR7&F672BVGVФ&266VFW"F&V7F"v&WfVG2&VFV6V6F0ӢEd"&V7BFRgWGW&Rb'&BЦ67FpG"WFW"6V&W'BWV7WFfRF&V7F"Ed CӢV&Ɩr7V'FFƖrB6Fr&VFRFV6RfWvW"6F6f7FfrFR&vBg&7G'V7GW&RF7W'@7V'FFƖrB6FpFr7V'FFƖrB6Fr266RF&VFR276&P&fr7VVBVff6V7BV7W&p6F&ƗGvFW7Fr77FV0B&W6VFF㠢F6FVVvVW"䄰FfBVR4T՗VVFw&W"WӢFV6wW&FfW2FV&P&Re"WFPFffW&r&WV&VVG2bƗfR&VFW&rb&w&F2e"fW'7W2fWvrb&R&V6&FVB&R&VFW&VBe FRWf&G2B6FV72FBvV&PƗfR7G&V֖rbe"WfVG2ƖR7'G2Ww0BW60&GvGF&WV&VVB66V&2BFP&RWGv&WfWF2FBv&P&WV&VBFG&fR6vf6B&Re"FRWvV67VFrvW"$"6Ч7VFrw&W3ӢbFv&6T@v&6&V7FfW3VFW'7FFrB6FƗ6rFRFW7@G&VG2BFWfVVG2T@֗6r'GVFW2BfW&6֖p6VvW2VFW&rFRTB&VF֗6rTBBE"v&fw0v&6VFW'3G"WFW"6V&W'BWV7WFfRF&V7F"Ed G&r6V"F&V7F"VW&vrFV6wB7G&FVw&02&V2VBb'&F67B6W2W7G&Ɩ&FRb66v'