Asia-Pacific Broadcasting (APB) BroadcastAsia2017 Show Daily - Day 3 - Page 16

16 BROADCASTASIA2017 SHOWDAILY 16 25 May 2017 Bridging the skills gap BY STAN MOOTE In the latest IABM Industry Trends Survey, ‘development capacity’ and ‘skills and staff’ are once again by far the biggest factors limiting companies’ ability to fulfil orders and contracts. These two categories are, of course, interwoven to a large extent; with the move to software-based systems, attracting software engineers for R&D work is a growing challenge. These same skills are in high demand in other verticals such as telecoms and IT, and while we like to think that the broadcast and media industry has more ‘sex appeal’ than most other industries, too often the career paths offered by the much larger players in these spaces, as well as handsome remuneration packages, prove to be decisive. Peter Bruce, director of APAC for IABM, points out: “On the ‘skills and staff’ side of the equation, we have a two-way problem. As IP and IT technologies increasingly underpin broadcast and media production and distribution, traditional broadcast engineers have to learn a whole new language.” The answer is not as simple as just importing engineers from an IT background; they need to be trained about the nuances of broadcast and media (specifically live to air) as this requires a whole new &6F77FVFW6vBW&F2f"FVFR&W7VB2FB'&F67B@VF2vr62vvPVVBFFB"W"fW'7V6@6RGW7G'v&Fǒ&V6PW7B6FW6rFFRBFfRfW"ЧFRFEBW'27V62WFfƗBBFR66VF6W2v&RFV6VfW0frFFPfFV76RFR62&&VЦ2v&GvFR( B07WFR62B2WW&RBFRW&62G"Bw&WtVvVW&rB6( 2VF&7V2WFR7W'&VB6FW&fV7FǓ( vRf6RV&V6VFVFVBF7'WFg&ФEBBWrvV"W'2F22&W@FvFF7'WFBW"f7W26V@BW7B&R7W'&VB62'WB7W'ffFbvRFBFBBFWfVFR&vB62VW"B&RVff6V@W'2g&FRv&BbBBvF76RW2( Ю( FRV&W"bb#זV"G0VFW&rFR"&WB2fƖr琦6VG&W2vR6WFFf"FW6PWrVG&G2BF6Rvv6FFWfVFV66622w&vr( 60G&WrW2$VBbG&r( ćVvRFV6'W6W76W27V62vvR@f6V&FR6WFW"v֖rGW7G'BFRf6RGW7G'&RWBFW&P6WFrFvfR'GVFW2FWBvVW&FFVBv&rF'V@Wr&6VBƖ6F2f"FRVFGW7G'BG2VFV6R6&RfW'W6FrB&Wv&Fr'WB6W0fRF'F7VFRFR'GVFW0FR7vW"26R'W@7F&vRVVBFFB &V6R7F'BF0V2'VFvWFrf"G&p2&V7W'&rƖRFVFP&6R6VWBऔ$( 2WFW"''V6SG&FF'&F67@VvVW'2fRFV&vRWrwVvRB7VWBFRffW"FBFWfRFGG&7BWrFVBFFR'W6W72Vf&VBƖRF2( WfW'R2&RFF2( ФW26FVW2( FR&vW"6W06ffW"667FVB&V7'VFVB@&VF6W6&w&W2W&0WfV6&&FrFW6R6W 6W2fBB&FW"FffW F2667FVFǒFVv6&&FpvFFW'2"vFvfW&VBFFfW0"FW"&fW767FGWF26&PfW'VffV7FfRffW&r7VW"v&@FW&62F7GVFVG226vf6@7BBvW"f667B6V7FpvFVfW'6G6WFW"66V6R'&F67B"VvVW&rFW'FVG2@ffW&r&W6V&6&V7G22FW"&WFR( ХFR7vW"26R'WB7F&vPVVBFFB"&V6R7F'@F2V2'VFvWFrf"G&r2&V7W'&rƖRFVFR&6R6VWBFW&R2VWBFW&S&v6F2&PffW&r&F677&BƖPG&rRbFV2$v6ffW'2vFR&vRbG&r&W6W&6W2&F672BƖRv66VfVF'22vV2VBW6W'2F'&FvPFR62vF26VFW2G&rW B7Ffb&WB'&F67Bv&fw2ऒ6VB&vR'&F67FW"F@&V6VFǒWBgV7FF&W@2B7FfbBR7FFVBFB6RFR@GW2V&BFBfFV2&RFW7@FW"FFGRFWvBfW'W6FV@&WBFR'W6W72( BFVWf62&Pf&&RBW&FrF7VFpW"Fv&r&&rWGv&0B6WFW"6W'fW'2vWFW"R6VRB2( G&rFv( "( V&rF7W'ff^( 6ƖrWW"7Ffb6VB&RFbW"&&GƗ7BWfW"26FVVB&fW76FWfVVB&VV6'FBf VvVW'2BFV662FW'v6PRv( BVW6RvFFRFvFG&6f&F)7FFP2v&V@v&GvFRFRGW7G'f"&RFF&VRFV6FW0B2FP5Df"$FW&F766Ff"'&F67@BVFFV6w7WƖW'27F26V"VFW'7FFrbFV6w6&VBvF6ƖB'W6W72Gv7BॖR66VRb7F( 2'F6W2@FT$&rPBW 0F`VF`֐r6V'Rv@3ce"6W ` Ф`"3ce