Asia-Pacific Broadcasting (APB) BroadcastAsia2017 Show Daily - Day 2

BROADCASTASIA2017 SHOWDAILY 1 1 24 May 2017 W E D N E S DAY VISITOR COUNT 2 4 M AY 2 0 1 7 DAY 1 0 3 9 9 4 64.5% 10254_BCA-Dailies_FutureofTV_Ear75x55.indd 1 Show organised by Official Show Daily published by SES Digitalisation a key driver of future growth BY SHIRISH NADKARNI Within eight months of the formation of the Infocomm Media Development Authority (IMDA) of Singapore, important strides have been taken towards driving a digital vision for the island republic — a vision where the nation has a world-class infocomm media sector empowering other industries and improving people’s lives. This was revealed by Dr Yaacob Ibrahim, Minister for Communications and Informa- tion, at the opening ceremony of imbX2017 (which encompasses BroadcastAsia, Com- municAsia and EnterpriseIT), Asia’s largest infocomm and media exhibition-cum-con- ference, at the Marina Bay Sands on Tuesday. “Given the quickening pace of digital in- novation worldwide, we need to accelerate our own digital transformation to prepare our people and businesses for the future,” the minister said. “We need to develop strong digital industries in their own right, and we need to catalyse their transformation of other industries to spur productivity and yield new synergies.” Dr Yaacob’s words, stressing upon digi- MEDIA STORAGE MADE SIMPLE Grass Valley Lunch Workshop Today at 12pm Suite #311, Visit Booth #42Q-05 talisation as a key driver of future growth, were synchronous with one of the country’s major goals of becoming the world’s first Smart Nation. At last year’s imbX inauguration, the min- EMCRS0021 Dell EMC C&T 60mm width x 55mmH Ad x2 15/05/2017 v2.indd 2 ister had declared: “The spirit of openness and connectedness to the rest of the world is something we must continue to embrace. We welcome companies, both locally and Scan QR code to get your e-version internationally, to treat Singapore as a ‘living lab’ to develop, test and commercialise new technologies, including innovative urban solutions.” Dr Yaacob revealed that IMDA would Scan QR code to watch video partner various industries to develop and fortify key infrastructure to fuel the digital economy. Improvements would be made to the Nationwide Broadband Network, Internet of Things (IoT) networks and 5G mobile networks that enable corporations If you are a follower of APB’s to take advantage of high-speed and high- Facebook (www.facebook. accuracy telecommunications to promote com/APBNews), APB’s their businesses. Twitter ( “In addition to developing skills for the APB_News), and like the digital economy in our people, IMDA has news alerts, just show the 4:43 PM giving away an Apple a day! Dr Yaacob Ibrahim, Singapore’s Minister for Communications and Information: “We welcome companies, both locally and internationally, to treat Singapore as a ‘living lab’ to develop, test and commercialise new technologies, including innovative urban solutions.” • Continued on page 2 Diving deep into IP at this year’s show Broadcasters need to start embrac- ing IP today by starting to plan for the transition to IP-based systems after a careful analysis of how IP can best address their current and future needs. In a panel discussion entitled Taking a deep dive into the prac- ticalities of implementing IP work- flows, which took place on the first day of BroadcastAsia2017 at the Broadcast IP Theatre, the four OVERSEAS VISITORS panellists addressed some of the key issues and concerns surrounding the transition to IP, particularly for broadcasters in Asia-Pacific. Calling the transition to IP an “inevitable” one, Dr Amal Punchi- hewa, director, technology and innovation, Asia-Pacific Broadcast- ing Union (ABU), explained that the move from SDI to IP would be largely driven by cost, and this would in turn lead to new business alignments. He continued: “IP delivery is now slowly maturing even as we’ve been talking about over-the-top (OTT) viewing. However, IP can now also be used for production, and what is important is how we can implement IP on the production side.” Dr Ahmad Zaki Mohd Salleh, group general manager, engineer- ing, Media Prima, agreed with Dr Amal’s point on cost, and elaborated: on your phone to any APB’s staff and simply drop your name card and be present at 5pm for a chance to win an Apple watch. Dail k y y Luc @ w Dra p 5 m Media Prima’s Dr Ahmad Zaki Mohd Salleh: “It is actually an economic drive for broadcasters to move to IP.” • Continued on page 2 Booth # 6M2-01 SAM BCA Ads 255x60 x 3.indd 2 16/05/2017 10:28