Asia-Pacific Broadcasting (APB) BroadcastAsia2017 Show Daily - Day 1 | Page 12

12 12 BROADCASTASIA2017 SHOWDAILY 23 May 2017

Verimatrix offers service providers analytics , watermarking expertise

Steve Christian , SVP Marketing , Verimatrix , explains how the company can help service providers use video analytics to create competitive differentiation . Visitors to CommunicAsia2017 booth 1M2-07 can also discover the latest developments in Verimatrix ’ s watermarking technology .
One of Verimatrix ’ s key highlights at CommunicAsia2017 is the Verspective Operator Analytics solution . In an increasingly digital world where content is consumed over multiple platforms , how can Verspective help operators gain key insights into their audiences ? Steve Christian : As service providers come to depend more on insights gained from data for customer satisfaction and revenue , Verimatrix , a long-standing custodian of revenue for video services , is optimally positioned to secure the integrity of personal data collection and storage .
Verspective Operator Analytics is designed from the ground up to emphasise data security and integrity as a foundation for actionable intelligence , enabling multi-source instrumentation , transformation , organisation , analysis and distribution of census-based video service data , providing a combination of real-time and historical perspectives of service and subscriber usage .
To help operators understand the value they can gain , Verspective Operator Analytics offers a quick-start evaluation programme ( http :// www . verimatrix . com / verspective-eval ) to demonstrate how it can securely and rapidly collate data from various sources and generate actionable analytics across multiple departments .
We are hosting a breakfast roundtable , “ Video Disrupted : How Big Data Will Transform the Video Experience ”, on May 24 in Singapore , to discuss how service providers can use video analytics to create competitive differentiation in their markets . It will prove to be

ARRI launching Matte Box LMB 4x5

Featuring an expanded feature set and offering more creative possibilities than its predecessor , the LMB-25 , ARRI ’ s new Matte Box LMB 4x5 is making a BroadcastAsia debut .
Designed to support a wide range of applications , the LMB 4x5 offers quick and easy set-up without tools , says ARRI , and supports 4 ” x 5.65 ” and 4 ” x4 ” camera filter size .
It can be used in a single-filter configuration for gimbals , drones or Steadicams to clamp-on versions up to rod-mounted solutions ( using either 15mm a lively and informative discussion .
Watermarking is another key focus area for Verimatrix . Premium content such as 4K / Ultra HD ( UHD ) potentially increases the threats posed by IP-sourced piracy . What is Verimatrix ’ s watermarking strategy to help operators protect their key content , particularly in Asia-Pacific ? Christian : For more than a decade , Verimatrix has been developing a comprehensive technical approach to forensic watermarking , and its use cases are continuously expanding , with the latest indication being the issuance of updated watermarking security guidelines from the Ultra HD Forum — for which Verimatrix played a leading role . This was a key motivator behind the recent expansion of our patented watermarking solutions .
lightweight , 15mm or 19mm studio rods ).
The new matte box is also compatible with legacy accessories , including all clamp adapters and filter frames from the LMB-5 , LMB-15 and LMB-25 models offered by ARRI . It also includes many of the traditional features in ARRI ’ s matte box line , including tray catchers , tilting capability and swing-away modules .
New features for the LMB 4x5 include an additional filter stage in two different versions , a tilt-and-flex adapter , as well as flags that fold flat for easier storage , without having to be removed .
We now offer standalone Video- Mark client-side and StreamMark server-side forensic watermarking solutions , extending support to third-party conditional access and digital rights management ( DRM ) systems , maximising revenue security for 4K / UHD , live and early release window content .
Additionally , over-the-top ( OTT ) operators and content owners can maximise content monetisation through our new sophisticated package of integrated security and analytics components . MultiRights OTT Plus bundles watermarking and DRM security to protect the content , as well as advanced analytics and monitoring capabilities to ensure competitiveness and maximise monetisation opportunities .
What do you think are the other key issues or challenges facing TV operators in Asia-Pacific ? Christian : There are several security implications to consider as next-generation service providers navigate industry transitions and create new competitive advantages — one of the most prominent
ARRI ’ s new Matte Box LMB 4x5 is making a
BroadcastAsia debut .
❝ For more than a decade , Verimatrix has been developing a comprehensive technical
approach to forensic watermarking .❞
being emerging threats in IoT .
As the momentum conti nues to build , manufacturers and consumers alike will inevitably encounter privacy and security issues , and we all need to be more cognisant of the potential security threats .
Verimatrix is leveraging its depth of experience in IP- and software-based security to protect and monetise next-generation services , and we are excited to highlight our new brand programme , “ The Future of Connected Security ”, this week at our booth .
According to ARRI , the LMB 4x5 ’ s weight has also been optimised to meet the demands for lightweight accessories on today ’ s film sets , while existing users of the LMB-25 can find upgrade options to the LMB 4x5 . Find out more at booth 4M2-01 .