Asia-Pacific Broadcasting (APB) BCA/CMMA2016 Products & Services | Page 26

PRODUCTS & SERVICES CloudAir universal playout and streaming platform For BroadcastAsia2016, PlayBox Technology is displaying at booth 5D3-03 its highly innovative CloudAir platform that enables new television channels to be established very rapidly without the usual preliminary investment in playout infrastructure. “CloudAir allows a new television channel to be set up in matter of seconds,” states Don Ash, president, PlayBox Technology. “It is designed for anyone who wants to broadcast TV content, be it on a real-time round-the-clock basis, a catch-up facility, the red button element of a reality show or a short-running series such as a sports event. It can also be deployed as the basis of a highly secure disaster recovery system.” Ash adds that CloudAir is about speed, unlimited scalability and easy affordability. It has the potential to empower new or existing programme streams wherever and whenever they are needed, in any standard from SD to UHD. Available on a software-as-a-service basis, it offers established broadcasters or newstart entrepreneurs unsurpassed freedom in the style and scale of their operation and in the way they fund their business. “CloudAir is able to provide true playout with graphics on any enterprise-class blade, rack or tower server. Once CloudAir is installed, no auxiliary hardware is required at all. CloudAir attracted a huge level of interest from multinational, national and regional broadcasters, not least as a basis for adding supplementary channels to an existing multiplex,” Ash explains. PLAYBOX NEO CHANNEL-IN-A-BOX PRODUCT SUITE Also being demonstrated at BroadcastAsia2016 are the latest upgrades to the established PlayBox platform: AirBox Neo, TitleBox Neo, CaptureBox Neo and SafeBox Neo. These can be combined on a modular basis to match any size of operation ranging from a compact national or regional channel-in-a-box station to a large-scale multi-channel broadcast network transmitting to a global audience. “The PlayBox Neo series is a powerful evolutionary upgrade option available to our entire user base,” Ash reveals. “Our design team has incorporated many new features enhancements which we are confident will ensure the PlayBox platform continues to be the world’s best-selling playout and channel branding product suite.” Playbox says UHD compatibility is now included in the PlayBox Neo series, allowing channel managers to gear for the latest generation of transmission standards as soon as they choose. UHD, HD and SD feeds can be managed from a single highefficiency graphic interface which presents all the information operators need for a specific task. The new GUI displays text in white and light grey on a black background which is much easier on the eyes compared with the glare of a traditional white background. That is an important consideration for anyone supervising multiple channels during a long shift. “PlayBox Neo runs efficiently on the great majority of modern PC servers,” says Ash. “Customers with PlayBox’s CloudAir platform enables new television channels to be established very rapidly without the usual preliminary investment in playout infrastructure. 24 The latest upgrades to the established PlayBox platform — AirBox Neo, TitleBox Neo, CaptureBox Neo and SafeBox Neo — will be demonstrated at BroadcastAsia2016. valid annual software maintenance & technical support can upgrade existing PlayBox products to the latest Neo versions as a simple download. If requested, we can analyse existing systems and advise on relevant hardware upgrade options in the unlikely event that any are needed.” The core element of the PlayBox Neo suite is the AirBox Neo playout server. Designed for round-the-clock unattended operation, it can also be operated manually — including the ability to handle live-to-air throughput. AirBox Neo supports UHD, HD and SD in single server. Meanwhile, TitleBox Neo provides a wide range of interactive on-air graphics and titling capabilities which can be manipulated live. It includes substantial improvements for dealing with UHD projects, as well as supporting HD and SD operation. On the other hand, CaptureBox Neo allows HD or SD content to be captured from up to four video sources simultaneously. These can be monitored on a single screen and controlled via a streamlined user interface with enhanced multi-channel control and operability. Lastly, SafeBox Neo replicates remote content to local playout server folders for safe transmission. It implements a new graphic interface and new significantly faster processing for moving primary or copied content to the playout and central storage servers. A new workflow routine protects content against unauthorised deletion.