Art Chowder November | December 2017, Issue 12 | Page 13

The lady will look at the poppies, the guy will be standing there wearing a t-shirt that says something like “I <3 muscle cars.” He won’t look at my art. So I’ll start talking to him like, “So you like cars huh?” We start BSing about cars, or whatever, for about twenty minutes and the next thing you know, he wants to buy one of my old truck paintings. Mainly because there was a connection made. There’s a whole psychology behind this, and if you are there to sell art you need to know your audience. As for canopies, you can buy a good one or a bad one. If you are just dabbling in this art show thing then yeah, buy a regular canopy. If you are serious about making a living at this, invest in a good one, and the equipment you need to do this well. EWELL "Forest Symphony" 30 x 48” Oil on canvas November | December 2017 13