AQUA BOOK 2014 II - Page 14

A n economy involves the relationships of individual, business and government spending or investment within a region. Public policy makers and business leaders pay close attention to consumer behavior in order to identify the strengths and weaknesses of an economy. Accordingly, it is important to assess the extent to which consumers participate in the economy by way of their spending. In the United States, consumer spending accounts for about 70 percent of the nation’s total production of goods and services. Free-market economies rely on consumer demand to gauge the allocatio