contents
Volume 36 | Number 4 | April 2018
SPECIAL FEATURES
Neubau Sigmund & Carl
ON THE COVER
14 Look of luxury
By Troy Patterson
20 Loud + Lush
By Denis Langlois
26 Celebrity-inspired eyewear
By Jody Johnson-Pettit
Shades for pop stars to stay-at-home moms
By Denis Langlois
38 Teach your customers to buy from you
By Trudi Charest, 4ECPs
42 NEXTGEN: Picking up the passion of opticianry
By Troy Patterson
DEPARTMENTS
06
NEWS
From The Editor
08 Vision & Voice
24 New website for Digital ECP Inc.
32 New facility allows Plastic Plus to significantly
boost lens output
By Denis Langlois
36
22
Transitions shows it’s ‘Future Ready’
at Academy
By Denis Langlois
10
Preview
Plan ‘B’ Eyewear, Kenmark, Safilo, Marcolin,
ic!Berlin, WestGroupe and Zeiss
44 Glimpses
46 Calendar
47 Classified
48
Framed: Removing barriers to vision care
By Denis Langlois
In Our
Next Issue
OPTICAL PRISM
Cover image: Kate Bosworth with rag & bone
RNB 1003/S from Safilo
> SPORTY FRAMES
> VISION EXPO EAST COVERAGE
You can check online at www.opticalprism.ca
OPTICAL PRISM | April 2018 3