Apartment Trends Magazine March 2015 | Page 20

Performance Rights Organizations: Who Are These Guys and Why Do We Have to Pay Them? Almost all communities are playing music for resident listening, and/or TVs for resident viewing. However, most communities aren’t aware that if music, or TVs are being played for residents, a license may be required, and if a license is required and the community doesn’t have one it is in violation of copyright law. Many communities are discovering that copyright licenses are required, because more communities are being notified by performance right organizations (PROs) that the community’s current music and TV practices are in violation of copyright law. Specifically, performance rights organizations are notifying apartment communities that they are infringing on copyrights, and demanding that the communities start paying licensing fees. 18 | TRENDS • MARCH 2015 www.aamdhq.org