MARK SANBORN
KEYNOTE LUNCHEON | MAY 24 , 2017
Turning Ordinary into Exraordinary
Is your leadership ordinary or extraordinary ? Have you considered what makes the difference ? The proof is in the results you get from the people you lead . Ordinary leadership = ordinary results . Extraordinary leadership = extraordinary results .
The four principles of the international bestseller The Fred Factor affect every aspect of your business or organization . Mark Sanborn , ranked by LeadershipGurus as one of the top 30 leadership experts in the world today , shows you how the Fred Factor philosophy affects your leadership skill and the results you achieve . He ’ s presented “ Lead Like Fred ” to hundreds of audiences across the U . S . The insights are tailored specifically to leadership and easy to understand and apply .
If you think The Fred Factor is just about customer service , think again . The principles will help you turn the ordinary into the extraordinary .
Mark will review the four proven principles of The Fred Factor :
1 . Everyone makes a difference . The only question at the end of the day is “ What kind of difference did you make ?”
2 . Everything is built on relationships . Go beyond simply interacting with customers and colleagues to build relationships .
3 . You must continually create value for others , and it doesn ’ t have to cost a penny . You can replace money with imagination . The objective is to outthink your competition rather than outspend them .
4 . You can reinvent yourself regularly . No matter what job you hold , what industry you work in or where you live in the world , you wake up every morning “ tabula rasa ,” with a blank slate , and you can make your business and your life anything you choose .
Mark Sanborn is an international bestselling author and noted expert on leadership , team building , customer service and change .
Mark ’ s list of over 2400 clients includes Costco , Enterprise Rent-a-Car , FedEx , Harley-Davidson , Hewlett Packard , Cisco , KPMG , Morton ’ s of Chicago , New York Life , RE / MAX , Service- Master , ESPN , GM , IBM , Avnet , Sandvik and John Deere .
“ We each know how good we have become ,” Mark says , “ but none of us knows how good we can be . One of the most exciting opportunities we get each day is to pursue our potential .” Mark Sanborn challenges his audiences with this message and provides insights for extraordinary living .
TEAM FIRST !
ELEVATE TO EXTRAORDINARY
EDUCATION
CONFERENCE
& TRADE SHOW
WEDNESDAY , MAY 24 , 2017 | DENVER MART
www . aamdhq . org FEBRUARY 2017 • TRENDS | 29