smoking
print
advertising
With so many digital
advertising options available
today, print advertising is
very much a thing of the
past when it comes to
marketing apartments.
Online advertising offers
highly targeted, immediate
options that follow you
around your search engines
and Social Media sites.
Print advertising simply
does not keep up with the
pace of today’s consumer
and how decisions are
made.
With everything now pretty much 100% smoke-free, it’s hard to
believe residents could at one time smoke in their apartments –
much less the leasing office. Yet as late as the 80s, you could find
ashtrays on leasing desks, cigarette vending machines, and
community-branded matches in big bowls and – get this – people
actually smoking cigarettes. Indoors. In front of everybody. Like it
was okay. Because it was okay back the day. It wasn’t until the 90s
that smoking was snuffed in all common areas.
movies & popcorn
Ahhhh…the quintessential 90s community
amenity, the Movie Theater! These theaters were
so prevalent it almost seemed that it was a
requirement for any new A Property, but we loved
it. To complete the movie viewing experience,
many communities invested in portable movie
theater popcorn machines. Not only was popcorn
an added bonus as a snack for our residents, but the
smell of fresh popcorn enhanced the experience of
providing such a luxury amenity and made our mouths water. For
those communities that were not lucky enough to have been built
with such an extravagant amenity, or those communities that were
built before this trend, they were able to jump onto the movie-
mania bandwagon by first offering VHS rentals, and later DVDs.
What fun and wonderful programs for enjoying the movies before
Netflix and other streaming services came to be our favorite binge-
watching platforms.
sports courts &
beach