Annual Review | 2014 | Page 9

EDmarket Social Media EDmarket fosters interaction among its members by providing interactive platforms of communication for industry professionals to network, share and discuss the latest trends and products in the educational marketplace using social media outlets such as Facebook, Twitter, Instagram and LinkedIn. Facebook: Our Facebook page and groups currently have nearly 1,000 fans and followers to help foster discussions that help further develop relationships in the education community. Join the EDexpo group or EDspaces group to network with your fellow show attendees. Twitter: Our Twitter page, which grew 10% in the last quarter of 2013, has proven to be a great resource and sending and receiving news and updates about what’s happening in the education. Follow us at @edmarketassn. LinkedIn: Our LinkedIn group page, which has replaced our Listserve, now serves as a communication hub for active discussions among group members. This page allows peers to post information, pose questions and engage in dialogue about the educational marketplace. Instagram: Our Instagram page is the latest social media platform that we use to connect with members. Here we showcase all the happenings while we are at our tradeshows to make followers feel like they are a part of all the action. “I love that EDmarket has created social media groups for year-round networking. Our future is digital — and connecting with people in a variety of formats is a must in business today.” —Angela Nelson, President Stages Learning Materials 2014 Annual Review | 9