American Motorcycle Dealer AMD 215 June 2017 | Page 22

NEWS
BRIEFS
BRP is recalling certain 2017 Can-
Am Spyder RT motorcycles due to
a manufacturing error within the
headlight assembly; the headlight
may shine too high when on the
low beam setting.
ChopperExchange, said to be
“the largest American V-twin
motorcycle classifieds
website in the United
States,” has been bought
from Marco Polo Publications
by Jake Braun and Mirela
Setkic, two employees. Their
Kapok Marketing agency als o
acquired CycleCrunch, a
classifieds website for all
motorcycle makes and
models, which was launched
as a sister website of
ChopperExchange in 2012.
ChopperExchange generates
sales leads for motorcycle
dealerships and private
sellers.
Indian Motorcycle sold 154 units
in Australia in the first quarter of
2017, up by +12.4 percent on the
137 units they moved in the year
ago quarter.
Polaris’ decision to make a
further accounting allowance
for future recall costs has
been prescient, with certain
2016-2017 GEM E2, E4, E6,
and ELXD electric vehicles
being re-called - those
equipped with steel front
wheels may be vulnerable to
the lug nuts loosening.
France based specialist MAG Connection inks
European representation deal with HardDrive
France based
purchasing
portal provider
and distribution,
buying consortium
and vendor
representation
specialist MAG
Connection continues to
expand the fast growing
range of brands it represents.
In May, the company announced
that it had agreed a deal to
represent HardDrive, the Boise,
Idaho based American V-twin
products
distributor in
Europe.
“HardDrive has rapidly
become a strong source of
aftermarket V-twin products for
the industry and maintains an
active focus on expanding
distribution across the globe.
We are excited to partner up
with the team at MAG
Connection to bring our
HardDrive offerings to their
customers throughout Europe.
“Our 18,000+ part numbers and
over 200 vendors will be readily
available on www.mag-
connection.com to view and to
purchase. MAG Connection is a
reliable choice for European
motorcycle dealers and we are
excited to watch this business
relationship grow.”
www.mag-connection.com
www.hdtwin.com
Witchdoctor's expands aftermarket
Victory inventory with
asset acquisitions
Warren, Ohio based Witchdoctor’s
Motorcycle Accessories has acquired
the Victory Motorcycle parts inventory
assets of two vendors, to position itself
as the “premier supplier of aftermarket
Victory Motorcycle parts and
accessories.”
“When Polaris Industries Inc.
announced in January that it was
shutting down its Victory Motorcycles
brand, some vendors decided to halt
production and sales of Victory
aftermarket parts; we saw an
opportunity to capitalize,” says
Witchdoctor’s owner and President
Jon Petrich.
In March, Witchdoctor's acquired the
Victory inventory assets of Barracuda
Custom Accessories and Whitewall
Choppers. Customers can now
purchase these vendors' Victory
aftermarket parts from Witchdoctor's.
"The acquisition of these product lines
bolsters our inventory, strengthening
our ability to get our clients the custom
Victory aftermarket parts they need,"
Petrich said. "We want our customers
to know that we are here for them now
more than ever. If there's a product you
need that you don't see on our
website, let us know, and we'll do
what we can to get it for you."
Petrich went on to say that
Witchdoctor's aftermarket Victory
business was strong despite the
halting of the motorcycle brand. The
company recently hired a new
customer service agent to meet the
increased demand.
Witchdoctor's Motorcycle Accessories
is the world's largest reseller of
aftermarket parts and accessories for
Victory and Indian (2013 and up)
motorcycles. They offer parts from
more than 70 vendors, including the
top names such as Arlen Ness,
Kuryakyn and Lloyds Motorwerks, as
well as their own name brand product
line.
www.buywitchdoctors.com