AmCham Macedonia Summer 2017 (Issue 54) - Page 27

AMCHAM NEWS & EVENTS Summer 2017 / Issue 54 #WorldIPDay 2017 A mCham once again marked April 26th – World Intellectual Property (IP) Day this year by acknowl- edging the role of IP (patents, trademarks, industrial designs, copyrights) in encouraging inno- vation that improves our lives. Via a dedicated social media campaign, we shared several global practices and examples of how patents recognize and reward inventors for their commercial- ly-successful inventions; the pos- itive effect new technologies have on society; the economic oppor- tunities of technological research and development (R&D); and the role that IP serves in making small businesses more attractive to investors. We also promoted the State Office of Industrial P