AmCham Macedonia Spring 2015 (Issue 45) | Page 7

subsequent laws passed by Congress were the 1914 Federal Trade Commission Act (which created the FTC), and the Clayton Act (which specifies prohibited conduct related to the Sherman Act’s ban on cartels and monopolies). However, despite amendments made since, American ANALYSIS There is a cultural divide between US practices and what Europeans consider ‘unrestrained’ American capitalism. American consumers also seem to have a higher tolerance for monopoly practice than do Europeans. However, this has sparked debate, as with a 2014 Corporate challenges to US anti-trust legislation have even gone before the Supreme Court. anti-trust law remains essentially a relic from the Model-T Ford era. This helps explain differences with the EU’s approach. Corporate challenges to US antitrust legislation have even gone before the Supreme Court. This indicates another factor distinguishing American anti-trust law. Since the courts can adjudicate, European-style strong federal control is limited. This has meant that corporate challenges to such legislation have also been exerted through politics and well-funded lobbyists. A certain semantic aspect also makes US anti-trust legislation more malleable than European: as the FTC notes, “the Supreme Court decided that the Sherman Act does not prohibit every restraint of trade, only those that are unreasonable… an agreement between two individuals to form a partnership restrains trade, but may not do so unreasonably, and thus may be lawful under the antitrust laws.” In addition, most states have their own antitrust laws, enforced by local courts. Where the Two Collide: Differing Conceptions of Trusts and their Effects The EU’s more unique conception of anti-trust legislation has often left American businessmen fuming. New Yorker article about telecom giant Comcast’s desire to buy rival Time-Warner, which would create a virtual monopoly in many areas, affecting consumer broadband pricing. The magazine noted that EU consumers get better prices and broadband speed due to their regulatory practices. “Why are things so different, and so expensive, in the United States?” mused the New Yorker. “There are various answers, but by far the This example indicates that European consumer assumptions about regulators’ role in protecting consumers are quite different across the Atlantic. Unsurprisingly, American executives would generally not like to see a shift toward the EU approach. A recent op-ed in the Huffington Post exemplified this attitude, in discussing the EU case against Google. Google may have manipulated search results, the EU argues, to the detriment of other online companies. The article dismisses this as “just the last episode of a war waged many years ago by European authorities against the U.S. hightech giants.”4 Beyond the issues of ‘unfair’ dominance in search and publishing, the Google debate in Italy involved a possible "Google Tax" law, stipulating that “services and products sold over the Internet can only be purchased by companies with a VAT account registered in Italy.” While similar sentiment can be found in other EU states, legislation has not yet appeared. There is a cultural divide between US practices and what Europeans consider ‘unrestrained’ American capitalism. most important ones are competition and competition policy. In countries like the U.K., regulators forced incumbent cable and telephone operators to lease their networks to competitors at cost, which enabled new providers to en ѕȁѡ