ou know that building relationships with your customers is a cornerstone of success
in the lodging industry. Happy guests want great service and a memorable experience. You are most likely in the hospitality business because you are a people-person and enjoy going the extra mile to ensure your guests feel welcome and appreciated.
From anticipating customer needs to delighting them with extras, your job is to make your guests feel special. Differentiating yourself by providing top-notch service can drive loyalty, keep customers happy and keep them coming back.
Innkeeping is a business built on relationships. Lake Pointe Creative Marketing in Blountville, TN operates along the same principle. The family company founded by Larry and Betty Burris 18 years ago is committed to providing their clients with high quality products and exceptional service. With a wide selection, innovative ideas and an enhanced level of personalized service, they exceed expectations every time. Their commitment to you, to quality and to convenience means you can trust them to be consistent and deliver on promise every time.
Lake Pointe Creative Marketing and dNj Specialties partnered together last October. This partnership combines dNj’s 18 years of experience of working with innkeepers, with Lake Pointe’s 18 years of providing promotional products and services to nationally recognized companies. At dNj Specialties, David and Nancy Scyoc have built relationships with innkeepers, creating bonds that have turned into great friendships. “Lake Pointe shares that same commitment that goes beyond simply doing business with customers,” says Lake Pointe Chief Operating Officer Brantley Burris. “Our Mission Statement is, ‘Build Relationships That Last Forever.’ ”
“David and Nancy grew dNj Specialties to a great place as a full service advertising specialties company,” explains Brantley. “Through years of education at trade shows across the country and its offering of a wide range of custom promotional items, dNj built a solid reputation with innkeepers.”
Lake Pointe
Creative Marketing
and dNj Specialties
Team up to Give You a Competitive Edge
By Sigrid Hart
Y