Agri-Insights Issue 17 | Page 2

IN THIS ISSUE To be young again! Chasing the dream you’ve had since you were little, riding on tractors with your dad. Tromping through fields and foliage in eastern North Dakota along the Red River. Learning all you can about plants and weeds. Not for everyone, you say? It is for Mackenzie Derry, who has a thirst for healthy soil and an appreciation for anything that grows in it. Mackenzie is used to digging deep to get results. We encourage you to do the same when it comes to your marketing. Our last issue of Agri-Insights provided you with important marketing tools on CONTENT, PLANNING, PHOTOGRAPHY and more—all designed to help take your business to the NEXT LEVEL. Agri-Insights magazine is published by VistaComm, a marketing firm that helps agribusinesses communicate better and grow faster. With smart and successful clients coast-to-coast, the purpose of Agri-Insights is to provide you with a collection of the most profitable and best business practices. We’re still on that journey with you. And in this issue, we bring you more strategic tips and tactical trends we’ve learned helping business clients just like you. The NEXT LEVEL is well within reach thanks to tried and true information on WEB DESIGN, STORYTELLING, ON-PAGE SEO and MEASURABLE MARKETING. Although there’s an ag flavor in some features, the information on the next 22 pages of Agri-Insights is nurturing for any business. DIG IN! Topics have been selected from VistaComm’s extensive library of solutions and profit-based experiences. Client names and testimonials are used only when permission is granted. For more information, visit: www.VistaComm.com Please provide address change to: VistaComm 1401 North C Avenue Sioux Falls, SD 57104 844.453.9261 Agri-Insights is published by VistaComm and its associates. All materials within are subject to copyrights owned by VistaComm. Any reproduction of all or part of any document found in Agri-Insights is expressly prohibited, unless VistaComm or the copyright owner of the material has expressly granted its prior written consent to so reproduce, retransmit or republish the material. All other rights reserved. 2 AGRI-INSIGHTS ISSUE 2 2017 ©2017 VistaComm ® • All Rights Reserved. Meet Mackenzie: After interning the last two summers with CHS Ag Services in Grand Forks, ND, Mackenzie is now back to the books as a junior at North Dakota State University. HER GOAL: A bachelor’s degree in crop and weed science with an emphasis in soils, and a minor in ag business. On the Cover: An old yellow truck sits on a section line corner in north central South Dakota. On that same piece of ground, a pioneer schoolhouse used to stand. Today, the old Dodge is all that remains of a piece of prairie where school children learned, lived and played. (Photo by Katie Nold) 844.453.9261