African Design Magazine December 2016 | Page 46

African project Coco Safar – South Africa hard work, research and development, to get to where it is today - mainly because of the multi-layered approach of the brand. Everything that Coco Safar touches is of outstanding quality, every product pushes the boundaries of innovation and excellence. “It’s about daily escapism; an escape from the ordinary”, enthuses co-founder Sirois, who is integral to the creative direction of the brand. The first retail capsule emporium of its kind From custom fixtures, designer hand-crafted wood and linen counters filled with beautiful, bespoke boxes of coffee and Rooibos capsules, the Coco Safar Capsule Emporium is like none other. No detail has been overlooked when it comes to the seductive and timeliness ambience of the Coco Safar Café and Espresso Bar, or the comfort of its patrons. From the cinematic lighting, to the music, to the seating, every aspect has been crafted to ensure a truly indulgent experience. “Whether you’re popping in for a quick espresso, or want to spend time over a leisurely breakfast, high tea or a true dessert experience, you’ll find that the multi-sensory environment will ensure a seamless yet rather addictive experience, every time,” state Liebenberg and Sirois. Coco Safar is obsessed with providing uncompromising, consistent quality which surpasses the expectations of its patrons– ultimately everything it makes and the way it is presented is about creating a sensual, authentic experience for the consumer, at every level. Coco Safar is an authentic, understated luxury café experience, whether you have a few hours to spend, a few minutes to grab a great coffee and a proper croissant to go or want to take away unique and awesome patisserie or a special dessert experience to enjoy back home. 46 africandesignmagazine.com