Africa Print Journal January 2018 | Page 3

January 2018 Issue 35 NEWS & PRODUCTS 8 11 Hot New Products Industry News Hot New Products International News 28 COVER STORY 28 21 Printing For Millennials Compiled By Meggan McCarthy Millennials require customisation, want to stand out and want prints done yesterday. According to Richard Gray from Print Tribe, 'Millennials are a huge and increasingly infl uential generation in economic terms. PG 8 FEATURES 30 Managing Customer Relations By Marc Pillay, CEO, Develop South Africa When creating a relationship with a customer, there are several aspects that often get overlooked and need to be considered. Marc Pillay, CEO of Develop South Africa, outlines seven steps to retain customers in today’s business world. 32 Industry News Mighty Print By Laurel Brunner, Verdigris Project There’s been heightened interest of late in the effectiveness of the printed word. It started with direct mail associations fi nding higher response rates to print than to electronic equivalents. Printed book sales in developed markets are outpacing e-book sales. And even the newspaper industry is still seeing 60% of revenues coming from print. PG 11 34 An Economic Downturn Survival Kit: How To Keep Your SME Afl oat By The National Small Business Chamber (NSBC) With the rough storms of the economy we fi nd ourselves in, it is time to get prepared. The key to surviving an economic downturn is preparation. If you don’t have a survival plan in place you may not remain afl oat during bad economic times. Here are seven items to consider for your economic downturn survival kit. 35 Mighty Print Discover Digital Printing Start-Up Opportunities With The Africa Print Expo By Meggan McCarthy The Africa Print Durban expo is taking place from 7-8 February 2018 at the Durban ICC in hall 3. Visitors to the expo can take off with opportunities in: solutions for digital printing presses, binding equipment, wide format digital, digital packaging solutions, screen printing, digital textile printing, fi nishing equipment, ink, software, pad printing, paper and board, litho print solutions, encapsulating/laminating and digital label printing. PG 32 36 The Can-Do Spirit: New Trends in Beer Consumption Open Up a Can of Opportunities By Richard Romano For beer drinkers of a certain generation, the idea of beer in cans has traditionally been a fairly unpalatable one. The beer inevitably picked up the taste of the aluminium, and 'canned beer' was often synonymous with 'bad beer'. However, this is decidedly 20th century thinking — and tasting. 39 Canon Reports Illustrates Growing Security Concerns . By Canon South Africa According to a Canon Offi ce Insights 2017 report, South African businesses are investing in digitisation at a rapid rate, but uncertainties around security threatens to slow down progress. Printing SA Gazette PG 42 40 Digital Print Continues To Disrupt Packaging By FESPA The potential of digital print is broadening, and packaging companies are only just beginning to realise the benefi ts on offer. DEPARTMENTS Sustainability Focus www.AfricaPrint.com PG 47 42 44 45 47 48 49 50 Printing SA Gazette Useful Websites & Apps Online Survey + Subscription Form Sustainability Focus Classifi eds Events Calendar The Back Page AFRICA PRINT JOURNAL JANUARY 2018 PG 3