Africa Print Journal FEBRUARY / MARCH | Page 12

INDUSTRY NEWS

INDUSTRY NEWS

Kemtek Hosts HP Indigo VIP Open House Event
Kemtek Imaging Systems hosted an HP Indigo VIP open house event at its Johannesburg premises on 23 January . HP Indigo representatives shared current market trends and some of the latest innovations from HP Indigo with clients .
HP Indigo business development manager ( commercial ) Tamir Hativa spoke about how the success of Indigo commercial printers rests upon a deep understanding of brands and consumer needs , coupled with consistent innovation and creativity . He emphasised that HP Indigo constantly strive to provide customers with unique capabilities , or ’ super powers ’.
HP Indigo business development manager ( labels and packaging ) Riki Tzirin discussed market trends in today ’ s labels and packaging environment , which includes an increasing demand for faster time-tomarket , shorter runs and cost savings .
Tzirin mentioned that brands are becoming more reluctant to keep ‘ doing the same thing forever ’, which is why HP Indigo are becoming more responsive to the needs of a brand ’ s campaigns and limited editions . HP Indigo are constantly having to stay abreast of their clients ' new marketing strategies , design different machines for different market needs and get their clients ' ideas to market while still relevant .
Understanding market trends is what influences HP Indigo ’ s decision making in quality , creativity , security , as well as choice and versatility of materials .
HP Indigo country manager Alon Shacham explained that HP Indigo are experiencing an increased growth in market share mostly due to constant reinvention , while being driven by competition at the same time .
Shacham also emphasised the importance of HP PrintOS , a print production operating system with web and mobile apps that helps the user get more out of HP presses and printers , simplifying production .
Kemtek ’ s digital business development manager Wendy McLoughlin spoke about the company ’ s business development proposition , which includes helping customers understand their clients ' needs , as well as bringing print service providers together by hosting workshops and seminars , and
identifying ideas .
McLoughlin also demonstrated on two different machines , the HP Indigo 7900 Digital Press for commercial print applications , as well as the HP Indigo WS6800 Digital Press for label and packaging applications . A wide range of other samples were also on display , produced by HP Indigo ’ s 12000 , 5900 and 20000 machines .
Rapid 3D , a division of Kemtek , showcased two 3D printing machines : the Onyx Series ( B ) Markforged and Zortex .
Another open house event was hosted in Cape Town at FNB Portside on 25 January .
www . kemtek . co . za
DEVELOP South Africa Treats Top Dealers To Mexican Getaway
Marc Pillay , CEO at DEVELOP South Africa , commented , ‘ The local DEVELOP dealer incentive trip has been instituted as an annual tradition for the past six years . Our dealers put in a lot of hard work over the year , and this is the company ’ s way of showing appreciation for their commitment and dedication .
DEVELOP South Africa recently treated 15 of its top performing dealers to a week-long holiday in Cancun , Mexico .
One of the major highlights of the trip included a tour of the Chichen Itza Pyramids , one of the Seven Wonders of the World .
' DEVELOP South Africa ’ s business has grown significantly through local business partnerships and it is wonderful to get our dealers and their partners together in one space . Not only is it an opportunity for a much needed break for all , but also a chance to interact with one another away from the business environment .’
www . develop . co . za
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