Advertising Standards Bureau Review of Operations 2016 2016 Review of operations_WEB | Page 5

The Advertising Standards Board The Advertising Standards Bureau The Advertising Standards Board determines public complaints about individual advertisements, through a panel of public representatives from a broad cross-section of the Australian community. The ASB administers the advertising self‑regulation system, accepting complaints about advertisements for determination by the Advertising Standards Board and the Advertising Claims Board. The Advertising Claims Board The Advertising Claims Board resolves complaints between advertisers, through a panel of legal specialists. AANA AFGC ABAC FCAI The Australian Association of National Advertisers is responsible for the AANA Advertiser Codes which are administered by the ASB. The Australian Food and Grocery Council is responsible for the Responsible Children’s Marketing Initiative of the Food and Beverage Industry and the Quick Service Restaurant Initiative for Responsible Advertising and Marketing to Children. Complaints for both initiative