Advertising Standards Bureau Review of Operations 2016 2016 Review of operations_WEB - Page 31

Advertising Standards Board complaints process Complaint received in writing Complaint assessed as not in ASB charter Complainant informed and referred to appropriate body Complaint assessed by complaints manager and ASB exec Complaint assessed as already considered Complainant informed and provided with case report. Copy of complaint sent to advertiser Complaint assessed as NEW CASE Complaint assessed as consistently dismissed Complainant informed complaint raised as a case NT COMPLAI CLOSED and offered opportunity to respond Advertiser response received Advertiser response not received Response included in case notes provided to board Response requested again Nil response noted in case notes provided to board D BOAR ERS ID CONS PLAINT COM ASB publishes case report option for an independent review Complainant requests independent review Advertiser requests independent review Independent review conducted If upheld advertiser Advertiser ignores Board decision Referred to appropriate agency Independent review recommendation made to Board CASE CLOSED Review of Operations 2016 29