Advertising Standards Bureau - Review of Operations 2013 | Page 21

Government and
industry cooperation
Importantly, during the past 15 years, ASB has
worked closely and cooperatively with industry
organisations, government and the community to
ensure the systems in place are robust, transparent,
efficient and accessible.

Internationally
During the past 15 years ASB has worked to
achieve best practice in complaints administration,
applying world’s best practice principles. ASB
has developed international affiliations through
its membership of the European Advertising
Standards Alliance (EASA).
This membership has provided a range of benefits
to the ASB such as allowing for an international
network of colleagues, information sharing about

best practice principals and processes, and an
invaluable res