Access All Areas Winter Issue | Page 38

TICKETING BOOM London-based production company Rumpus Productions has selected TheTicketSellers to deliver a ticketing platform for its latest event. Rumpus stages elaborate parties across the capital which often sell out within minutes, and needed a platform which could handle high traffic without crashing under load. TheTicketSellers’ platform provided this as well as the ability to run pre-sale tickets to members, and 24-hour support for customers. The Rumpus sales coincided with the initial sale of one of TheTicketSellers’ biggest accounts, Boomtown Fair. 2019 tickets for the festival went on sale through the ticketing – Mo Jones, platform earlier in the month. director of There were nearly 10,000 TheTicketSellers people waiting on the site for tickets to go on sale at 7pm, and they sold over a third of their capacity by the end of the day “We worked various tools and applications into our software including one-time links and a countdown clock,” with 20,000 entry tickets sold. For Rumpus, the ticket sale process was very specific, opening up a phased sale for the event’s ‘members’ ahead of the main sale, and allowing them to buy either one or two tickets. This was achieved by using one-time links with date restrictions for purchase, so it felt exclusive to each member, with the links only active for the agreed period prior to launch. Mo Jones, director of TheTicketSellers said: “We worked various tools and applications into our software including one-time links and a countdown clock.” WINTER | SECTOR FOCUS The ticketing sector is morphing into new avenues as old models get thrown to the wayside 38