Access All Areas November 2018 - Page 29

NOVEMBER | COVER FEATURE SC-F9200 digital dye-sublimation printer complementing two manual screen printing lines. The space gives fashion students and designers an affordable facility where they can source their printed textiles and obtain expert advice about different print techniques, dyes, textiles and alternative materials from Richard and his expert technicians. Richard designs, prints and sews his own haute-couture pieces in the studio and the facility is available for other designers to print their own textiles onsite. How was the event received? The fashion world was watching with anticipation to see what Richard would do, following the appearance of Her Majesty The Queen at his previous LFW show earlier this year. I think it’s fair to say he delivered an amazing show which was a fitting climax to London Fashion Week with many proclaiming it as the highlight. The live orchestra and our projection mapping really brought the event to life and complimented Richard’s incredibly vibrant designs perfectly Mark Rivkin, CEO, Crucial FX, who designed the projection mapping and did the installation, added: “The challenge was creating visually compelling content which fitted in well with the rest of the show, and wasn’t distracting - the new clothing range had to be the star of the show. “Fitting in with very tight turnarounds between the different shows in the week was tricky. We had to rig projectors which were small enough to be visually unobtrusive but powerful enough to work against the bright lights of the cat walk. “Mixing the live content of the orchestra with the realtime NOTCH effects we created for the show, and blending this with the content we created.” Fashion Week’s finest… 1. The Malene Oddershede Bach Ready to Wear Spring/Summer 2019 presentation This show embraced floral embellishments as part of its event backdrop. The designer’s influence for spring was the science fiction film “Annihilation” in which a biologist, played by Natalie Portman, signs up for a top-secret expedition. 2. The ERDEM Ready to Wear Spring/ Summer 2019 fashion show The material for Erdem Moralioglu’s show was inspired by a plaque near his house dedicated to two sisters, Stella and Fanny, who in fact were Frederick Park and Ernest Boulton, who lived as women in the 1860s. The designer nodded to the theme with his choice of the Victorian gallery. 3. The Julien Macdonald show at St John's Church A celebrity-heavy audience headed to an ecclesiastical venue which was dimly lit for a haunting aesthetic 4. The American Express Platinum House London Cardholders of The Platinum Amex has opened pop-up Platinum Houses in places ranging from Coachella to Art Basel and more. The temporary Platinum House was located at the former site of Central Saint Martin’s College at 12-48 Southampton Row. 1 2 3 4 29